Blogging is a lucrative business, even as popularity in video marketing and podcasting are on the rise. It also happens to be the one of the oldest and most popular forms of content marketing. This is due to how effective it’s been for small and big-time blogs alike as well as how cheap it is compared to other forms of marketing. These are probably a few of the reasons why you want to start a blog yourself, but how do you become successful as a blogger? That’s what we’re going to explore in this post.
All you have to do is keep going. Rinse. Repeat. Again and again. Keep churning out great content and people will eventually take notice. Get social on social media and share your content everywhere that you possibly can. It's going to feel frustrating at first. I still remember the early days and just how painful it was to see a small trickle of traffic. But that changes over time.
There are many ways to keep an email list engaged. Which will work best for you and your readers will depend on your style of communication and their content preferences. We recommend to write your emails in a similar tone as you write your blog posts. Here are a few types of emails you can send on a regular basis to keep your list paying attention:
Now, whether you use your own name or a product name for your biz really depends on which you prefer. I recommend choosing a name that makes you feel 100% authentically YOU, and at the same time encompasses your longer term vision. For instance, if you plan to grow your team beyond just you, a product name might be the way to go. Try to include keywords related to your blog’s focus so that people have an idea what your biz is all about.
I will be rocking my blogging in 2018! Back in the Fall of 2017 I rolled out a modern web site design and a podcast. I’ve also just done an evaluation of what worked last year and the areas where I fell short. I also found it helpful to examine those latter areas to understand why. With those in mind, I know where I need to focus my energy. I’ve even got two new products in the works (both in the editing phase). 2018, here I come!
Salaries for bloggers vary widely. This report from Glassdoor shows ranges from $19K to $79K a year for the title "blogger," while other sources say the 14% of bloggers who earn a salary make, on average, $24K a year (or $33K for corporate bloggers). Likewise, freelance bloggers can make anything from under $10 a post to $100 or more for a relatively short post.
Before you start choosing a domain name and theme, you need to figure out what topics your blog is going to cover. What are you going to write about on a regular basis? You may already have an idea in mind, but if not, I suggest doing some intense brainstorming. Write a list of your passions, hobbies, and dreams, and a second list with your skills, experiences, and areas of expertise. Then start thinking about possible blog post ideas for each topic. If you're coming up short on article ideas, it's probably not the best topic for a niche.
Lastly, don’t be afraid or too shy to integrate your personality into your brand, and yes, your blog is your brand. Consumers want to buy products from brands they trust, and there are few greater ways to form relationships with them than by sharing your own thoughts and personal struggles in your niche, showing more of yourself, and generally being as authentic and transparent as possible.
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27. Sponsored/paid posts – Many blogs publish sponsored and paid posts. Sponsored posts are basically just posts about a specific brand, product or service. A company will pay you to publish an article about it. It’s similar with other paid posts as well. Your basically selling the spot for the article on your site. If you decide to take this route, you’ll want to build your traffic before you will get many offers.
Bon Crowder runs the Math Four website. She finds the blogging aspect relatively easy and spends most of her energy on creating autoresponders. In fact, that’s where she spends quite a lot of her time! Setting up a system of autoresponders can take your blog a long way towards success. This is one example of spending your time on business strategy (i.e. engaging and growing your audience!) and how it can net positive results.
So, in order to gain visibility, you have to go directly to the source. You need to tap already-established bloggers by offering them your great content with a chance to secure a single link back to your own site. Keep in mind, this isn’t about exchanging blog posts or links. No, do not do that. This is about offering to write for existing platforms that will help you build your own audience.
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Just started an idea and discovered your info. Very helpful. I am over 50 and a little late in the tech game because of past jobs that required little or no time in front of a computer. I am a very good writer with many a published article to my name over the years BUT now journal writing by hand does little or no good in the world of tech. When I get this blogging thing going, it is gonna explode.