Sounds like a lot of work, I know, sorry about that, but there’s just no other way to do content publishing in the web landscape of today when starting a blog. There’s just too much great content out there already. Too much content that’s already quite optimized. In an environment like that, you can’t just rely on your main keyword for the entire site and then keep creating your content around “whatever” loosely connected topic.
Great post, thank you! I found this to be very useful. I have just got into the Pay Per Click method and it is a great way of building a passive income. Due to my niche, I have found it difficult to source good affiliate networks, but just today I have revisited the accounts I set up on Link Share and CJ, to my surprise they offer a good range of affiliate programs, many of which cater to my niche blog topic :)
Note: When you send a post or page to the trash, it’s not deleted entirely. It will be held in the Trash folder. You’ll know you have things in the Trash because a “Trash” link will appear to the right of All / Published / Drafts / Private near the top of the window. You can restore something from the Trash if you’d like by clicking on the “Trash” link, hovering over the item you want to restore and clicking the appropriate link.
Of course this is just my own personal interest, you may be a keen amateur photographer, a budding cake decorator or want to write about travelling across Australia. So, carry out your research online by looking at different websites in Google and even on social media sites such as Facebook or Pinterest to see where the money making niches are, where the people are and if these niches are growing or shrinking. It will save a lot of heartache later down the line.
Building a Framework – Abby Lawson is a successful blogger and has written an ebook about starting a successful blog. It's FULL of amazing information, and it's affordable. She's a friend of mine (and we're in a mastermind together!) and I can honestly say that she knows her stuff! In her ebook, she teaches technical advice, how to write engaging content, networking tips, social media strategies, monetization tips, and more.
I want you to have realistic expectations, though. Those results are not the norm. My first month of monetizing my blog I made several thousands of dollars. But that occurred after I had been blogging for eighteen months. But do the math – I’m estimating my business will earn six-figures in ** the second year**. And I’ve never monetized a blog before!
One criticism: I bought the print version, and there are a few illustrations there that were obviously done in color for the e-Book version, but they wind up in black-and-white in the print version. Surely it could have been easy enough to change the way these illustrations looked in black and white to optimize it for the print book e.g. using dotted or dashed lines, or more strongly contrasting shades of gray? I felt rather frustrated at that. However, it was the only problem I encountered (it only affects literally a few small things) and it was not a major drawback. I still give the book a full 5 stars, it's still great despite this minor issue.

Thanks for an awesome step by step. I started by getting a domain and hosting, as per your instruction, but at the end of my registration page on Host Gator, I didn’t find the “Constant Contact” add on. Instead, I have “Get a Pro Email Address from Google” add on. How do I get this Constant Contact add on, and do you suggest me adding the Pro Email Address one? Thank you so much, and so sorry for such a noob question 😀


Make it easy for the person you are guest posting for. Don’t forget to edit and proof-read and perhaps even format the post before you send it to the website. Make it as easy as it can be for the website owner to just cut and paste the article and hit publish. I used to publish guest posts on The Positivity Blog maybe 6 years ago and I loved it when people did that. I did not love it when people sent me lazy drafts and hoped I would do the cleanup.
Protip: Back in the day, when there weren’t so many blogs online, you could almost pick any topic and run with it. Now, not so much. There are definitely niches that are really, really full and therefore difficult to break into. How do you know? If you can easily find several dozen popular blogs on the topic, you might rethink your topic. On the other hand, just because a niche is big doesn’t mean it’s a bad idea to choose it. After all, a large niche means there’s a market for it! In that case, you’ll have to find a really unique angle. Spend time watching the main players. Knowing your way around will help you fine-tune the “thing” that will make you stand out.
Hi Ramsay Thanks for your excellent article! The only trouble is I impulsively signed up with BlueHost just before I read it and have ended up paying $7.95 per month for 12 months. I didn’t want to sign up for the 36 months – that at least would’ve been $3.95 per month. I also realize, after doing some reading, including your article, that I am not quite ready to launch my blog yet. Would it be possible for me to cancel with BlueHost and then sign up again later through you to get the good deal? I don’t want to find I’ve lost my domain name though. Hoping you can help! Thanks.
I will also tell you that I believe, based on my experiences so far (and the experiences of my bloggy friends) that if you are not willing to invest, you will either not succeed at all – or it will take you a very very long time. The money I have put into this blog has not only motivated me to succeed, but it allowed me to succeed, by learning (quickly) the things I needed to know.)
Hi, I’m trying to get an extra income. I’m a mother of the 2yo. Also I’m passionate about affordable fashion and DIY projects around the house. I know where’s millions of blog about that but that what I love. People say I’m really good at it. My question is, should I write several post prior starting officially my blog??? So I can have them ready and put them at the same time?
Please, do yourself a favor. Work only with reputable hosting companies from day one when starting a blog. It’s not such a huge expense anyway, you can get something cool for as low as $3-4 a month. Bluehost is good. SiteGround as well. Digital Ocean if you’re server-savvy. Or WP Engine if you want to spend some more. We’ve looked through all these companies in our research piece.
For many visionary novice bloggers, the world is not enough. The stash of free themes (more than two thousand themes are available on WordPress.org) does not satisfy their particular desire for look and feel. There are two other options you can take a look at, premium and custom themes. But they incur a cost, sometimes a tiny one, at other times a huge amount.
Hi and thanks for all the info. These are great step by step instructions. I am new to blogging and this is my first attempt. I have my domain name from NameCheap. I just purchased hosting with HostGator. Now, when I go to install WordPress, I am not finding the install you mention in your blog. I already installed one time and followed the free link (which looked completely different from your graphics) but I never saw the bar saying your install is complete and I never got any login credentials. When I checked My Installs, WordPress was listed there. Since I could not find the credentials, I uninstalled it. What am I doing wrong here? I think I need to start over!
Affiliate marketing is a blog monetization method in which you place a link to a product or company on your website or a social media platform in an attempt to make an income from followers purchasing the product through your link (this is called an affiliate link). Affiliate marketing can be a great way to make money blogging because if there is a product or company that you enjoy, all you have to do is review the product and hopefully others will be interested in buying it as well.
Show proof that you’re part of their community: You can show your readers that you’re part of their community in a number of ways. Do you write for other blogs or sites that are in your niche or actively contribute to popular communities and forums? What about adding a testimonial or social post from someone in the industry who read and liked your blog.
Other measurements of success can include traffic, user engagement, social shares and email subscribers, but it all depends on your business goals in actuality. Do you want to sell more of your own products through your blog? Your version of success is going to include a healthy amount of revenue from those products alongside a decent-sized email list and a high level of user engagement. Do you want to simply earn more revenue from your blog as a whole? Your version of success would include high amounts traffic and user engagement.
This is very useful information for me as a beginner blogger. I figured to try blogging as a project while working on my MBA program online this year. I haven’t finished publishing my blog site yet. Still checking out some tips and advice prior to publishing. A bit nervous but after reading other new bloggers helps build my confidence. Hopefully I get the nerves to publish by end of January. As you mentioned, I ended up using WordPress.

That means, once again, you shouldn’t try to replicate what another blog is doing. Instead, you should choose one channel to focus on and master it before implementing additional channels. You’re obviously reading this post because you want to start to blog, which means you shouldn’t move into video marketing or podcasting until you’re publishing consistently and generating a consistent amount of traffic.

What does that really mean? To start, just take a mental snapshot of your priority focus areas for the next 3 months. This works fantabulously well because it’s a small enough time frame where you can feel positive and excited about your action items, rather than stressed and defeated because you start getting ahead of yourself. Been there, done that. At the same time it gives you a bird’s eye view of where you should be putting your focus.
It’s good to have a main topic — but you can branch out from there. Many coupon bloggers post coupons, discounts, money saving ideas, ways to make money, as well as home related stuff like recipes, parenting, etc. Have you ever tried mind mapping? That would be a great way for you to discover if you have enough ideas for a blog on any given topic. Good luck and keep us posted!
Consistency and success go hand in hand. They have for centuries, from the publication schedules old newspapers used to the publication schedule you use today. For example you see it in TV with weekly episodes. You see it in magazines with monthly issues. You even see it in sporting events with weekly games. Some of the most successful blogs use a posting schedule.
My decision to learn how to start a blog and begin making money from it on the side of my day job, is what propelled me into building a six-figure freelance writing business with clients like LinkedIn, Zendesk, Google, Intuit and more. On top of that, starting a blog has helped me generate thousands of dollars in passive income each month and book interviews with some of the world’s top entrepreneurs for my podcast.
Post your article links on social media and blog directories. Get traffic to your site with frequent updates on Twitter, Facebook, and other social media sites. Find blogging communities that match your readership and post links to relevant articles on their comments or forums. This helps in getting traffic to your site as well as raising your search engine rankings.
Blogger is a blog-publishing service that allows multi-user blogs with time-stamped entries. It was developed by Pyra Labs, which was bought by Google in 2003. The blogs are hosted by Google and generally accessed from a subdomain of blogspot.com. Blogs can also be served from a custom domain owned by the user (like www.example.com) by using DNS facilities to direct a domain to Google's servers.[4][5][6] A user can have up to 100 blogs per account.[7]
Of course this is just my own personal interest, you may be a keen amateur photographer, a budding cake decorator or want to write about travelling across Australia. So, carry out your research online by looking at different websites in Google and even on social media sites such as Facebook or Pinterest to see where the money making niches are, where the people are and if these niches are growing or shrinking. It will save a lot of heartache later down the line.

If you absolutely cannot find a dot-com domain, then you could opt for a different extension, but be careful not to make that extension country specific. For example, don't use .US or .CA or even top-level domains such as .info or .cc or .name because you simply won't get the same global awareness and appeal that you would with a dot-com domain name.


“I signed up about a month ago and set up a page with the help of Jennifer. She responded immediately and helped all the way to my satisfaction. I foolishly tried doing my 2nd site with WordPress/BlueHost on my own and was road-blocked, frustrated, and told that for $80 I could sign up for a training seminar because they “aren’t there to help with design” lol What was I thinking!!
The funny thing is that all these things can happen. You could make a full-time income from building a blog. We do it, Corbett Barr does it, and so do many others. And you could become Internet famous like Leo Babauta or Chris Brogan. But if these are the sole reasons why you start blogging, you’ll be miserable, because it will seem like a job, and if it feels like a job you won’t be passionate about it, and so you’ll either (a) hate it, (b) fall flat on your face, or (c) hate it and fall flat on your face.
Passive income is an always popular option since it allows you to earn money even while you sleep. While the concept is very tempting, you should understand that it isn’t entirely true. While you are able to get paid all the time, you still have to work hard on the advertisements and different systems if you want to get the best out it (earn as much as possible). This usually includes:

The next step in building a blog that will actually make you money somewhere down the road is to purchase a domain name. If you’ve decided what you’ll blog about, then you need to find a domain name that’s going to be harmonious with that. Pick a name that’s short enough to be easily remembered, but also keyword-rich enough to be applicable to your content.


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Last year I focused for brief time on traffic again. Had a few weeks where I had tens of thousands of visitors streaming in. The result – lots of work for me and virtually no money. So I’m back to my original model. I agree with you that this is one of the biggest fallacies on the internet and one people seem to have a hard time letting go of – that the best focus is on building traffic instead of focusing on serving the people who are willing to give back.
Be Yourself. Part of being interesting is telling your story. Every person is unique, and your story is an important one. The important part of storytelling, however, is removing the superfluous details that make the story uninteresting. A great storyteller removes 99% of what really happens—the absorptive details—and leaves the interesting 1% for the reader.
Our friend Bobby realized that soon after he started his blog. His site wasn’t making any money at the time, so he needed to find another way to bring in some cash. That’s when he started reaching out to other businesses offering his services doing the things he’d learned from blogging (Facebook ads, writing online content, social media strategy, etc.).

Keep it simple: At the end of the day, the goal of starting a blog is to share content that can be easily consumed (read, watched, experienced). And unfortunately, a lot of fancy blog themes get in the way of that. Don’t get too drawn in by crazy looking themes that compromise on legibility and usability. If a theme looks good, but doesn’t help you share your thoughts and engage with readers, it’s not a good theme.


I believe you need a combination of a customer nurturing process where you focus on your existing best customers at the same time as you use content and community to spread the word. However in my opinion I think bloggers get the ratio too skewed in the wrong direction, they spend too much time trying to reach new people when there are much bigger gains to be made refining what works already with your nice small tribe of buyers.
What does that really mean? To start, just take a mental snapshot of your priority focus areas for the next 3 months. This works fantabulously well because it’s a small enough time frame where you can feel positive and excited about your action items, rather than stressed and defeated because you start getting ahead of yourself. Been there, done that. At the same time it gives you a bird’s eye view of where you should be putting your focus.

This includes what blogging actually is (and isn’t), understanding what successful blogging entails, examples of successful bloggers, and what you’ll need to have ready before even thinking about setting everything up. Then, we’ll give you step-by-step instructions for technically setting up your blog so you can start publishing content. Finally, we’ll offer you our hard-earned knowledge and strategies on how to get subscribers for your blog and even start making some money out of it.


Great article. I recently came into blogging. I hadn’t completed what quantity I had learnt from my initial try. currently, with the new diary, I started a few month alone, I’m seeing a rise in traffic on a daily basis that is kind of stunning and really exciting. therefore I even have been reading everywhere the way to legitimize a diary. Your article is superb and in-depth. Many thanks for sharing. I will be able to definitely take on some of your advice. Cheers Jamie!
Hi Jessica, thanks for the advice! I have been setting up my blog over the last few days and written a few posts already. I’m really nervous to launch the site though so as of now only I have access to my blog. Did you wait until you had a good amount of material on your blog before publicizing it or did you start with one article and got more traffic as more material was added? Thanks!

If you’ve gone with a self-hosted WordPress site like I suggested, you’ll have literally thousands of amazing free and paid theme options at your disposal. Plus, once you buy a theme (which are relatively inexpensive investments) like the one I use for my blog here, OptimizePress, you'll own it forever and get all the benefits of excellent support and customization options that come with premium WordPress themes.
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More often than not, people think they should blog about popular topics where they think money grows on trees. And while the truth is that you might be able to attract the larger audience if you write about smartphones instead of blogging about something specific like tuna fishing, that’s the wrong way to go. In the case, it would show that you write about something you might not completely understand and love, and it would result in an unsuccessful blog that not even you would enjoy.

We use BYLT for our theme, a platform created by SPYR. They have a number of beautiful, simple WordPress themes to choose from, and, in fact, you can purchase the same theme we use if you like. Simply go to their site and find the theme that best fits your desired aesthetic. BYLT’s themes are feature-rich plus, once you buy your theme, you will have the same team supporting your work that we trust to support ours.
When people pay attention, not only are they engaged, which is great for Google, but they’re also likely to share and comment on your work. These are all indications of engagement. And those share links help you considerably as long as they’re real and they’re organic. You can’t just go out and buy shares or engagement. You won’t make any traction like that.
Blogger is a blog-publishing service that allows multi-user blogs with time-stamped entries. It was developed by Pyra Labs, which was bought by Google in 2003. The blogs are hosted by Google and generally accessed from a subdomain of blogspot.com. Blogs can also be served from a custom domain owned by the user (like www.example.com) by using DNS facilities to direct a domain to Google's servers.[4][5][6] A user can have up to 100 blogs per account.[7]
Help document travel, education and other life events – Sometimes, people start blogs to help document some kind of journey. That journey might be traveling to some far-off destination. That journey could also involve learning a musical instrument or a new language. It could also involve a life event such as getting married, divorced or fighting through a health scare.
After you've determined the right way to help a handful of your readers solve a real problem they're encountering, pitch them (individually in a very personalized manner either over email or ideally on the phone) on pre-ordering your course and getting direct coaching from you in the meantime while you work on building out the actual course material.
Finally, in order to build a blog that actually makes money, you need to get social. You need to collaborate with others. Communicate with leaders in your niche. Reach out and share other bloggers’ content. Acknowledge their work and give them positive feedback. Don’t be pushy about it and don’t look for anything in return. It doesn’t quite work that way.
Hi Jamie, the article is very helpful. I have a question though…I searched several niches on Google Trends. they all show between 75 to 100 searches. That makes it difficult for me to choose. I blog about many things within the lifestyle category. Do I really need to pick a niche? My goal is to be a social media influencer. I’m a practising artist though.

25. Products – You can create your own product, such as an ebook or computer software. You would then use your blog as a promotion tool to get people to buy your product. As long as you create a legitimate product with a whole lot of value, you should be able to get some buyers, but like everything else with a blog, you’ll need the traffic to get the sells.
Getting into the groove of writing content for your blog is fairly easy. Once you’re there, you’re there. But writing for your email list is a big challenge. Some women go on scrapbooking weekends. Some men go off to hunt. When it’s my weekend to take off by myself, I pack up my computer and a few bottles of wine and head to my sister’s house to write auto responder emails.
My intention is to begin immediately with my new blog. I want to focus around the service industry more specifically about addiction. It is a huge epidemic in this country and I do not feel that there is enough information out there, real to life information for people to read. As a product of my own demons and at this stage in my life I feel that I have much to offer in this regard. I would just like a little feedback from you about the idea, and perhaps how you would go about laying something like that out online.

wow!! i am really overwhelmed with this article, i just got an affiliate ad and decided to check it, and i browsed through and found out that i can add my code to my website blog, of which i had none, so i googled on how to set up a blog to do the business and also make money to support myself and family and i got this web. it blew my mind and as i am starting i am sure to use the ideas u have given and explore. and i pray to be successful in it in Jesus Name. Special Thanks to Jessica Knapp and God Bless YOU.
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