Lastly, don’t be afraid or too shy to integrate your personality into your brand, and yes, your blog is your brand. Consumers want to buy products from brands they trust, and there are few greater ways to form relationships with them than by sharing your own thoughts and personal struggles in your niche, showing more of yourself, and generally being as authentic and transparent as possible.
Keep in mind that you’re not just building a blog, you’re going to be building a business and a brand. The more memorable you make your domain name, the more likely you’ll be to succeed with your blog. If it’s catchy and people can remember it, they might just come back to it over and over again as long as the content is great. But it all starts with a domain name.
Thanks so much for this article and all of the links! I’ve been thinking about blogging for the past year. This year I started my Instagram page and just this week joined Twitter and Facebook as a means of (hopefully) expanding once the blog is underway. My first dilemma however, is the name! For the past four months, I have been @travelsandtantrums on IG (and the other platforms) however, I am thinking of changing that name as it began as a way of documenting our big family trip this year – I hadn’t counted on growth (as you talk about in your articles). Also, as our kids grow up, I hope that the ‘tantrums’ will subside – so, I don’t know whether to stick with what I have or to change to a more ‘family/reality’ name. It is catchy but is it relevant if we are not ‘travelling’ all the time? Hmmmmm. I’d love to know what you think!
Im currently interested on starting a blog and Im wondering if it is possible to blog on a smartphone? Since I cant always carry a laptop around and most of the time ideas and inspirations just pop-up from unexpected places and I dont want to waste the feelings and emotions that I wanted to express on my writings just because I cant conveniently start from where I am
That concludes our official list of the steps you should take to become a successful blogger, but let’s go over a few honorable mentions we couldn’t squeeze into the list. For starters, growing your email list is an obvious one. It’ll help you turn casual visitors into regular readers and eventually customers. Read our posts on how to create an email marketing strategy and how to start an email list for free for more information.
Great information altogether, but my main question still hasn’t been answered. I think I have Pinterest figured out and my traffic is gradually growing. I haven’t reached 5000 views per month yet but right now it seems like I will get 1000 page views in August and I started Pinterest mid-July with 0 views. I’m sure could be better, but not too bad either.

Second job, anyone? In America, two-income families are the norm but think of the havoc it wreaks on your daily life. You’re so exhausted by the time you get home from work; you barely have enough time and energy to make dinner and help the kids out with their homework. Even that becomes difficult if you work at more than one place, whether evenings or on weekends.
Although I do think conversions are the most important thing I can recall when I first started out one of my sites and I was starting to get regular daily traffic of around 10 uniques, and then I had one day that spiked to 200. That was a very encouraging day. Just seeing that traffic spike gave me confidence and a drive to work harder towards my next goal. I had not made any conversions yet, no money. However, seeing that my hard work was doing something was very encouraging.
I have actually put all my plans and projects on hold for about a week to focus on reading your blog and that of a few others such as Serena Star-Leonards’ ‘Retire Young’ and Darrens’ ProBlogger. Figured the old adage holds true, if you always do what you have always done you will always get what you’ve always got (other than when the effective means of delivery changes anyway =P ) But as blogs and passive income are where I have constantly struggled I figured it was high time I learnt some new stuff as the old stuff clearly wasn’t working out.
Although we mentioned some free hosting options, the best course of action is to own your blog, especially if you will be using your own copyrighted material (articles, drawings, photos, etc.). Pay a small amount of money every month, about the same as a Starbucks coffee, and you will build your own equity. If you plan to sell products, services, music or anything else via your blog, then this is the best way to go. Many hosting providers can help you maintain an e-commerce blog.
Ramsay, Over the years, your advice has helped me go from a blogging noob (even though I’d been blogging for years before I found you) to being able to launch a site that does what I want it to do and gets picked up in google searches within 24 hours – Wow! Thank you so much for all the knowledge you share. I just gave this post a tweet because I feel it is important to give back a little whenever I can… Happy Unicorn Day (9 April)! Lisa x

Learn from other top bloggers: If you don’t feel ready to connect with other bloggers in your space, at least try to learn from what they’re doing. For Silas Moser, one half of Chasing Foxes told me, you should study people who are good at what you’re doing: “Look at what works for them and see how you can use it. So many people told us ‘you could never make money from a blog.’ But you don’t have to reinvent the wheel. There are tons of successful bloggers out there that you can learn from and see what they’ve done and apply that to your niche.”
This is a step that every successful business faces, and if you really want to turn your blog into a business, it’s a step you simply can’t skip. I say this with complete confidence and after years working with brands who put so much effort into marketing, and then later realize that they’re missing the mark. I don’t want this to happen to you, so here’s the deal…
Hello! I want to be a stay at home mom and I’m basically a single mother. I’m with my child’s father. We just aren’t married yet but he plays basketball overseas so I’m taking care of our daughter by myself. I want to be able to spend more time with her. I’m currently a teacher and it is absolutely miserable and draining the life out of me and my sanity. I would love to get started on becoming a blogger. You have truly inspired me to do it. I’m just very scared and hesitant on spending the money but I’m beyond ready to do it. I started filling out bluest but haven’t completed yet because of the add-ons they are offering and I’m unsure on what to select or unselect but it raises the price it. Could you provide advice? I also wanted to know is there another site you recommend for themes? They are no longer $69, they are $89 now for Elegant themes website. I’m really trying to get this started and am more motivated then ever to do this but I’m just trying to do it in a lower cost if possible. Thank you!
Anyone who's serious about building a blog and making money, needs to leverage Google's webmaster tools to see what keywords they're ranking for and any messages that would impact their ability to rank. This will also allow you to submit an XML sitemap and track keyword impressions along with click-through rates. This is one of the most useful tools for growing your site or blog through constant analysis of your efforts.
Thanks Donna for taking the time to write this excellent comment. I agree with you 100%. A blog can give you an income from offline sources and is a great way of diversifying into different areas, but again it also depends on the niche you find yourself in. I always say to people to not be too reliant on one source of traffic or one source of income, because they can vanish pretty quickly.

These three factors will determine the amount of money you make. Estimating exactly what you will make is pretty difficult, but a high traffic blog on the right topic has the potential to bring in several thousand dollars every month. Of course, many people earn less than this, and some earn even more. In fact, it has been estimated that some top AdSense publishers earn nearly $2 million per year just from AdSense.
Great article Jamie! I’ve only ever used affiliate links on my blog but recently I’ve been getting a lot of text-link offers. A typical email will ask a link to be put into one of my articles (relating to the content or website they want to link back to) and they offer anywhere between $50-$150 per link. Given the nature of your article, I just wanted to check your thoughts on such offers. Are they legitimate or should I have red flags go up as I’d hate to think they increase spam or worse yet affect google ranking or break basic rules of website T&Cs. Again, I’m not familiar in monetizing via such offers and googling about it didn’t give me much info. Thanking you in advance.
Thanks so much for this article and all of the links! I’ve been thinking about blogging for the past year. This year I started my Instagram page and just this week joined Twitter and Facebook as a means of (hopefully) expanding once the blog is underway. My first dilemma however, is the name! For the past four months, I have been @travelsandtantrums on IG (and the other platforms) however, I am thinking of changing that name as it began as a way of documenting our big family trip this year – I hadn’t counted on growth (as you talk about in your articles). Also, as our kids grow up, I hope that the ‘tantrums’ will subside – so, I don’t know whether to stick with what I have or to change to a more ‘family/reality’ name. It is catchy but is it relevant if we are not ‘travelling’ all the time? Hmmmmm. I’d love to know what you think!

I guess what I’m trying to say is that even though conversions is what you should be focusing on, maybe not so much at the beginning? Because it was very hard for me to make my first conversion, and on top of that my conversion didn’t pay me anything until I had a few more conversions, so it was a long process. Now I am getting a small amount of trickling monthly income, but it took me a long time to get to this point. I’m still far from where I want to be, but when I get an increase in traffic I feel encouraged. I’m sure part of it is because of the industry the blog is in, but other industries may be similar.
Do this for each of your keywords and look at the results. If all of your top keywords have a Monthly Search Volume of 5,000 – 10,000, you’ve definitely got a potentially profitable niche. If you’re too much over that up into the high hundreds of thousands of Monthly Searches, you might want to get more specific with your niche rather than competing with much larger, established websites on more popular subjects.
One added benefit is that if someone clicks on a link from your website to Amazon and ends up buying multiple items (not just the item you are promoting), then you would get credit for the entire sale! Imagine you recommend a book on Amazon, your visitor goes to Amazon to buy a book, and while they're there they end up buying a new TV, a Sony PlayStation, and some other things. You get credit for all of the sales. Not only that, but you also earn from any sales you make in the following 15 days from that customer.
The problem is many of our blog idols are very much like I have been in the past, spreading the gospel of large numbers (not always overtly – but displaying your traffic counter as social proof does make people see big numbers as an indication of success). People then pursue the same path, just like you share in your story – quantity instead of quality, when it should be the other way around.
Anyhow, the good thing is I think we can very reasonably expect a warning before anything like that happens. Enid Hwang (one of Pinterest’s top honchos) recently spoke at the AdThrive Summit and shared that Pinterest does penalize/look down on/treat any differently an approved API partner (like Tailwind) than it would someone who is manually pinning — this has been known for some time, it was just nice to hear them reaffirm it (any conjecture beyond that is merely a rumor).
If you scour the web, you'll find companies like Aweber, Get Response, Mail Chimp, Constant Contact and loads of others when it comes to email marketing. The first thing you need to do is to pick one of those companies and integrate it into your blog. Second, you need to develop a free offer. What will you give away in exchange for that lucrative email address?
A blog is a website. Until the internet changes so much that we do not use websites as a publishing platform, a blog will remain a viable option. That is of course until a better publishing platform replaces it, which will happen eventually (some might say it already has in the case of mobile apps, although I don’t see apps as a direct competitor to blogging).

Have in-depth knowledge in your niche? Package it up into an ebook and sell it on your blog. I'd generally advise against selling it (at least exclusively) on Amazon or Kobo, as you'll probably be able to charge much less. If you've already built up a solid audience, you can probably change anywhere from $5 for a very short one, all the way up to $39+.
17. Amazon – Have you heard of FBA? It stands for “Fulfilled by Amazon” and it’s getting pretty popular. Basically, you buy products (in bulk is best) and ship them to Amazon for them to store. When your products sell, Amazon packs them up, ships them out and sends you the money (after taking their cut). There are people making a full-time living from FBA, while others just do it for some extra money.
On August 23, 1999, Blogger was launched by Pyra Labs. As one of the earliest dedicated blog-publishing tools, it is credited for helping popularize the format. In February 2003, Pyra Labs was acquired by Google under undisclosed terms. The acquisition allowed premium features (for which Pyra had charged) to become free. In October 2004, Pyra Labs' co-founder, Evan Williams, left Google. In 2004, Google purchased Picasa; it integrated Picasa and its photo sharing utility Hello into Blogger, allowing users to post photos to their blogs.[citation needed]
On the other hand, with a self-hosted blog on your own domain name – you are the REAL owner of your blog. You’ll be able to name your blog whatever you want, for example, “YourName.com” or “YourAwesomeBlog.com. You can end it with .com, .co.uk, .net, .org, or virtually any other web suffix. Add to that unlimited bandwidth for videos, images, and content plus the free themes and you have a winning combo.

While the first crucial step to getting your blog started today is registering your domain name and setting up hosting (get 65% off your domain and hosting right here from Bluehost), my free course breaks the entire process of starting a blog and actually growing it, down into an incredibly simple 7-day process for going from zero to publishing (and promoting) your first blog post in less than 1 week. I can't recommend it enough.
At its heart, blogging is about sharing your knowledge with the world. Choosing a topic that you are passionate about makes the process of starting a successful blog so much easier. Writing about more than one topic is totally fine too. As long as you are writing about things that you are genuinely interested in, your passion will shine through and keep your readers interested.

Getting into the groove of writing content for your blog is fairly easy. Once you’re there, you’re there. But writing for your email list is a big challenge. Some women go on scrapbooking weekends. Some men go off to hunt. When it’s my weekend to take off by myself, I pack up my computer and a few bottles of wine and head to my sister’s house to write auto responder emails.


Anyhow, the good thing is I think we can very reasonably expect a warning before anything like that happens. Enid Hwang (one of Pinterest’s top honchos) recently spoke at the AdThrive Summit and shared that Pinterest does penalize/look down on/treat any differently an approved API partner (like Tailwind) than it would someone who is manually pinning — this has been known for some time, it was just nice to hear them reaffirm it (any conjecture beyond that is merely a rumor).
Start your search for a theme as soon as your WordPress platform is installed. The look and feel of your blog rely on the theme you choose. Your readers will first notice the overall appearance, before even taking a look at the content. Choose a theme that looks great, but also works for your unique content needs. The default theme that comes with your WordPress blog installed is Twenty Seventeen—while it’s a good starter theme, you’ll want to choose a theme that is unique and compatible with your niche.

This one ties into the last point. The user experience of any digital space, whether it's your website or an app, can make or break that space's success. In short, visitors won't stick around if your site's user experience is poor. Furthermore, if you don't know who your audience is and what they want, you can't know for sure if your blog's user experience is optimized for them.


In this day and age, managing one’s personal finances in a secure manner that allows the user to have a real-time visual representation of their money is easier than ever before. With the numerous applications that are out there — both free and subscription-based — there’s no reason that every person can’t take control of their money and ensure they’re making smart money moves.
Because we receive so many questions about how we specifically set up our blog, we decided to provide our readers with a soup-to-nuts, comprehensive guide for how to set up a blog. This blog post is intended to function as a how-to manual—a guide that will light the path toward launching your new blog—with easy-to-follow screenshots, step-by-step instructions, as well as additional rationale and insights to improve your blog.

Leaving Work Behind is proudly affiliated with Bluehost. Naturally, we recommend Bluehost over other options because we’ve had good experience with it. We should divulge we also get a few dollars every time anybody signs up for their service through our links. Not only that , Bluehost comes highly recommended by the team over at wordpress.org, the blogging platform you will be using.
Are you wondering how to start a blog? I’m glad you’re here! In this post, I’ll show you exactly how to create your own blog, no technical experience required. (It’s easier and faster than you think.) Plus, I’ll answer some frequently asked questions and share some of my protips along the way. This is the site I wish I had when I started blogging 15 years ago!
Wow really great list of tips, even for non beginners! I agree Ahrefs is probably the best SEO tool for bloggers, but honestly Google Webmaster Tools is the first place to start to monitor your search traffic. Ahref is really expensive, and for new comers, probably overkill. I recently started a new blog, and am more than happy with the data provided by Webmaster Tools.

Premium content can mean any type of content you charge for - an ebook, whitepaper, downloadable guide, etc. But what I'm referring to here is pay-gated content. Basically you just put some awesome content up behind a paywall, which means visitors pay to access it. You can get your own paywall set up in 10 minutes or less using a plugin like MemberPress or Paid Memberships Pro.
WordPress also have a variety of plugins that make it easy to put social sharing buttons on your blog posts. Some people like to limit the number of plugins they use on their WordPress blog because it can slow the blog down and it can open your blog up to more attacks, butt a social sharing plugin is one that should have high priority if you do choose to use plugins.
I can’t offer people a whole world of knowledge yet but what I can say is that if you have been spinning your wheels and not getting anywhere, press pause on your operations for a bit (not more than a week or two at most, doing nothing will also get you nowhere) and re-educate yourself with articles like this and re-work your tactics where necessary.
The reason this section is called “Great Content” is because your content really does need to be of a high standard. Everyday millions of blog posts are published on the internet and with so much competition for our limited attention spans you really have to be creating blog posts people are going to want to read and perhaps even share on social media or on their own blogs.

This includes what blogging actually is (and isn’t), understanding what successful blogging entails, examples of successful bloggers, and what you’ll need to have ready before even thinking about setting everything up. Then, we’ll give you step-by-step instructions for technically setting up your blog so you can start publishing content. Finally, we’ll offer you our hard-earned knowledge and strategies on how to get subscribers for your blog and even start making some money out of it.
Congratulations, you’ve completed reading the “How to Start a Blog” guide! By now you should have your own domain name, hosting space and your blog set up. Next, you will need to get familiar with the WordPress dashboard, learn how to make desired changes, learn blogging basics such as content creation and promotion in order to become a successful blogger. Check out our Resources and Blog sections to learn how to run your blog.
Blogging has to be one of the lowest risk investments you can ever make in yourself and/or your business. For less than $100/year you can try it and if you find out it’s not for you, you can cancel at no charge to you. HostGator offers such plans that start as low as a few dollars per month and scale up from there depending on your needs. For most of you, the most basic of plans will work until your web traffic begins to grow considerably.
That means that every goal, task and item in your blog action plan should be around these 4 areas in order to make money with your blog. Ideally, you will address each bucket every month, meaning that you set specific goals that you plan to achieve for each focus area, each month (blog, traffic, subscribers, product). This way you’ll be covering all bases and moving them all forward.
If you are interested in covering a broad topic that many people already write about, create multiple specialized blogs instead and link between them when the subjects overlap. For instance, if you are a nutrition expert, write one blog about healthy weight management, another one about child nutrition, and another about growing your own vegetables.
I actually think that the recent success of more bloggers paves the way for new bloggers – we’re joining a growing industry at the perfect time. More and more brands see the benefits of working with bloggers, more affiliate programs are being offered, more consumers are turning to bloggers as a the source of their information. Ad networks are getting more competitive.
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