I always encourage my friends to look at WPengine for hosting, its a bit more pricey but is really stable and reliable, plus they include tons of goodies that are usually considered a premium service and they all work without a struggle. Thinks like a CDN, Backups, Offload to S3. All these things can really help the quality and consistency of your site and are definitely something to think about whether you are a beginner or an advanced blogger.
Once you’re up and running with your hosting account, your next step is to install WordPress, the most popular blogging platform, onto your newly-minted blog. This is a rather straightforward process, so don’t be alarmed here. In your Bluehost control panel, you’ll find a simple one-click logo icon with the description “Install WordPress,” that will help guide you along in the process.
“I signed up about a month ago and set up a page with the help of Jennifer. She responded immediately and helped all the way to my satisfaction. I foolishly tried doing my 2nd site with WordPress/BlueHost on my own and was road-blocked, frustrated, and told that for $80 I could sign up for a training seminar because they “aren’t there to help with design” lol What was I thinking!!

Protip: Back in the day, when there weren’t so many blogs online, you could almost pick any topic and run with it. Now, not so much. There are definitely niches that are really, really full and therefore difficult to break into. How do you know? If you can easily find several dozen popular blogs on the topic, you might rethink your topic. On the other hand, just because a niche is big doesn’t mean it’s a bad idea to choose it. After all, a large niche means there’s a market for it! In that case, you’ll have to find a really unique angle. Spend time watching the main players. Knowing your way around will help you fine-tune the “thing” that will make you stand out.
In order to build a platform, you have to be consistent in your value delivery. You can’t go cold for weeks and months on end. You need to stay in front of your audience. They’ll be actively checking back for updates from you, so don’t let them down. Get out there and over time, you’ll see an exponential rise. Just don’t expect it to happen right away.
While the first crucial step to getting your blog started today is registering your domain name and setting up hosting (get 65% off your domain and hosting right here from Bluehost), my free course breaks the entire process of starting a blog and actually growing it, down into an incredibly simple 7-day process for going from zero to publishing (and promoting) your first blog post in less than 1 week. I can't recommend it enough.

Most people that start a blog might not understand what they're in for. They might not fathom the amount of work that's waiting for them. Sure, gone are those 9-to-5 hours where they need to sit in a cubicle with their heads down or in some office on the 12th floor in a corporate building in some business park, but so is the guarantee of any semblance of pay.
How qualified are you? Good blogs convey a sense of familiarity and ease with the material. Excellent blogs usually have bloggers who are personally qualified to talk about their topics. If you can’t think of at least 25 separate posts off the top of your head about your topic, you may not have enough familiarity with the topic to keep your content going.

Choose your topic. The best blogs focus on topics that you, the blogger, are passionate about. This topic can be anything that you believe you have enough to say about to interest others. It works best if you can find a “niche” that is not being fully exploited.[9] There are several important things to keep in mind when choosing your blog topic:[10]
Vision. The reason our site design looks good is because we have a great host, we have a great theme, and most important, we had a vision of how we wanted our blog to look. Once we had the vision, we worked hard to make that vision a reality. (Note: neither of us had any design experience before starting a blog.) It’s hard to create a beautiful blog if you don’t know what you want it to look like.
Great post, blogging is hard and consistency is required. We run a Nature and travel blog and I think the most important thing we tell people is to start blogging with a purpose, Do not just start and end up soon. Niche is key and many miss out on that because they want to cover and do it all. Do not just start a blog because you think you will get rich quick and be able to travel the world. It takes a lot of work and lots of time.
Vision. The reason our site design looks good is because we have a great host, we have a great theme, and most important, we had a vision of how we wanted our blog to look. Once we had the vision, we worked hard to make that vision a reality. (Note: neither of us had any design experience before starting a blog.) It’s hard to create a beautiful blog if you don’t know what you want it to look like.

The problem is that in order to build your audience and increase the size of your platform, you need visibility. But in order to be visible, you need great content. However, if people can’t discover your great content, how are you supposed to build your audience? If you know anything about SEO, then you know that it’s the proverbial Catch-22 at the outset.


Hi Ramsay, Happy New Year! Another great post from which established bloggers can also benefit. I’ve been getting bogged down with SEO recently so I’m glad of the tips in the comments thread about keeping it, mostly, simple and concentrating on good, long form content. I have a couple of questions. 1. in 2018 do you think narrowing down to a specific niche is super important or is multipotentialite blogging still going to be effective? Yikes – I know I need to work on my strategy 😉 2. I notice when I click on a link in your posts the new post doesn’t open up in a new window – evidently this isn’t an important back-end consideration for you, and perhaps something you do intentionally? 3. For selling a blog would you recommend Flippa or Empire and any chance of a new updated blog post on this (or is your previous one updated already?)
Solid numbers about blogging incomes are hard to come by. For example, in the US, the Bureau of Labor Statistics lump bloggers in the very broad category of “Writers and Authors” which has a median income of $61,240 per year. That’s not an accurate measure since there are vastly different occupations included in that category. Information from small surveys and anecdotal evidence can also be found online, but much of it is outdated or taken from tiny sample sizes.
In addition to getting new readers to your blog, you will also want to make sure your current readers are coming back. This is where email marketing plays a big role. By collecting the email addresses of your visitors (with their permission of course), you can then notify them when you post something new on your blog. This keeps people coming back to your blog, which not only gives you more readers over time, it also allows you to build a closer relationship with your readers.
Answer questions people interested in your niche are already asking. I sometimes check out the most popular questions about personal development on huge sites like Reddit and Quora. They can often give you a good idea of what questions people are really interested in finding answers for. And so you’ll find some really good topics for your next posts or podcasts.
“Have you ever started a book that you just couldn’t put down? Ruth Soukup’s How to Blog for Profit is not only unforgettable, but undeniably one of the most practical and comprehensive books on blogging that is on the market! Ruth writes with contagious passion stemming from her years of wisdom in the blogging world, yet doesn’t leave young “small bloggers” like me in the dust. This book gives practical, doable steps to pursue your blogging dreams that might seem out of reach (right now), but that Ruth encourages can be made possible with dedication and hard work. The world of blogging is vast, but with concrete advice and “plan of action” steps at the end of each chapter, Ruth makes blogging (and earning an income to support your family through your blog) purposeful and possible.
Hi Yaro, Love your posts as usual. and always look forward to getting your ideas on the way things a traveling. Yours is the first name I think of to pass on to fellow/beginner bloggers. Yes I had to read your blog 3 times and then mulled over it for a couple of days. I know that technology is moving faster that I can learn, but I still love the idea of blogging and creating the Lap top Life Style. And Keeping up with the world of business and its changes. I have been in business since I was 20 years of age and have always supported my/our selves. I do see the internet as the way business is going, but in saying that customers still love the hands on of touch and feel and try on. And of course the big one Customer Service.
Bluehost will ask if you want to purchase a ton of add-ons to your package. We don’t think any of these are absolutely necessary, but you might want to consider privacy protection. It’s less than $1 a month, and it’ll keep your contact information private. Note, though, savvy searchers will know how to check this information, and if it’s anonymous, it could hurt your credibility.
Through my affiliate link, you can secure hosting for as little as $2.95 a month. But you have to purchase the 36-month package, which would be $106.20 — but this includes a free domain name. You can use a free theme, but I highly suggest purchasing one, for $39 – $130. You can buy a custom logo design on Fiverr for $5, and you can use Sendinblue for email marketing which is free for a certain number of email subscribers. All in all, it shouldn’t cost you any more than $150.20 – $241.20 (plus tax).
Please note that some of the links below are affiliate links and at no additional cost to you, I may earn a commission. Know that I only recommend products, tools, services and learning resources I’ve personally used and believe are genuinely helpful, not because of the small commissions I make if you decide to purchase them. Most of all, I would never advocate for buying something that you can’t afford or that you’re not yet ready to implement.
Starting a blog to make money requires that you are willing to learn and learn and learn. And then learn some more. (Many people don’t want to hear that – because they want blogging to be the thing that solves all their problems easily… but if there’s a way to make a living blogging without gaining any knowledge about blogging, I haven’t figured it out yet.)
This is it! You just made a blog all by yourself. In fact, we dare say if you thoroughly read this entire guide you now know more than the average person does about starting a blog. But remember, starting a blog is easy – it only takes about thirty minutes of guided steps. It’s what comes next that will determine how successful you are when all is said and done.
Me: Maybe, but I wouldn’t worry about that right now. If you go into building your blog knowing that you’re going to launch an ebook on such and such date, or start a membership website right away, you’re going to fail. Work on your blog, build it naturally with the primary purpose of helping people. If you do that, you’ll gain authority and by then you’ll know what you should do next. Keep everything we talked about in mind so you’re ready when that happens.
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