Add Value. Your blog must add value to its readers’ lives. You want to help people solve problems. This is the only way you will get great quality readers to your site (and keep them coming back). Adding value is the only way to get someone’s long-term buy-in. We both learned this after a decade of leading and managing people in the corporate world. With everything you write, it’s worth asking: Is this adding value?
Custom domain names are important if you're serious about making money from the blog you start. Rather than relying on a third-party-hosted subdomain, find a short but relevant keyword-rich (if possible) domain name that's descriptive of your intended topic, industry or niche. Use BlueHost, HostGator, 1&1 Hosting or any other number of domain name providers to source your domain.

I’m so excited for you! I can’t wait to hear about all your success. As you move through these steps, remember to work in bite-sized chunks and keep the blog income formula plastered to the top of your brain. This will help you earn money from blogging as quickly as possible, because you’ll know exactly what you need to do to turn your blog into a blogging for profit machine.
Talk to people about what you’re doing: It might seem too simple, but tell the people around you what you’re doing. Get excited about your blog and share the things you’re working on. As Gaby Dalkin of What’s Gaby Cooking told me: “Maybe it’s just your friends reading you to start, but you should be responding to every comment and going out and commenting on other blogs. This is essentially your industry and these are your coworkers.”
Now we’re revvin’ up the traffic engine of the blog income formula (first part, step #1). First things first, let me say when it comes to driving web traffic, social media and content are interrelated. Where one goes, the other must follow, which is why step #4 is broken down into two parts. In case you’re wondering which part to tackle first, I say both, friend. You really can’t have one without the other.
Google’s AdSense program is the most widely used PPC program because it has the power of Google Search behind it. Google will read your article and find "ads that are relevant" to it and display them next to or within the article. It will also use your readers’ cookies to display ads that are relevant to their recently visited websites on your blog.[41]
Start your search for a theme as soon as your WordPress platform is installed. The look and feel of your blog rely on the theme you choose. Your readers will first notice the overall appearance, before even taking a look at the content. Choose a theme that looks great, but also works for your unique content needs. The default theme that comes with your WordPress blog installed is Twenty Seventeen—while it’s a good starter theme, you’ll want to choose a theme that is unique and compatible with your niche.
This post is exactly what I was looking for as I start the new year. Back in my college years I would write for several different college lifestyle blogs and I vowed when I graduated I would keep it up…fast forward 3 years…still no blog. I’m not big on resolutions, but I really really really am going to make it happen this year. This weekend is dedicated to getting my blog set up and running! Thanks for this post!
Narrow down the topics by reflecting on profitability and other goals. In order to make money, you'll need to find a niche that other people haven't filled already, but is still popular enough to attract a significant number of visitors. Also consider other factors, such as money you'd have to spend if your blog focused on reviewing products that you in turn would have to buy.
We have discussed earlier that hard work is the basis for becoming the successful blogger. A blogger has to work day and night to find new ideas and then he has to active on all the social networking sites to promote his blog. You don’t have to stress yourself with too much of work, rather use your time smartly and delegate time-consuming work to your virtual staff.

Again, it doesn't take much to become a blogger, but you're going to have to work harder and smarter to find success. It all boils down to bringing something unique to the table while providing high-quality, valuable content and promoting it well. You'll need to overcome issues like writer's block and stay focused while working towards your goals. Do you have experience in growing blogs? Be sure to share your own strategies in the comments below.


“I’ll admit, I’m a bit of a ‘blogging for profit’ book junkie. I’ve read LOTS of them! However, most of them it’s just the same thing over and over. When I first heard about this book my first thought was ‘should I bother? There’s never anything new anymore’. I was so wrong – Ruth’s writing style is so nicely organized, and easy to read, as if you were sitting there chatting with an old friend. Her book goes into amazing-yet-easy-to-understand details on a ton of methods for making money blogging – but that’s after about half the book giving you advice and steps on actually GETTING to the point where you could make money, by growing your blog and being YOUR type of awesome.
Create catchy headlines. You can have the best content in the world, but if your readers don’t recognize it instantly, it’s unlikely they’ll click through. Headlines are especially important because many readers will encounter your content through a feed reader, such as Google Reader, or content site like Digg. They may only see the headline at first, so it needs to communicate what your post will be about in an engaging, entertaining way.[24]

This is the ultimate path to monetary success and independence, something that may have had an influence in your decision to become a blogger. Affiliate marketing, sponsorships and advertisements are great, but they all make you dependent on another company. This means you won't have complete freedom when it comes to the type of content you want to create and the decisions you make.
If your answer was the former, you’re wasting your time. In fact, if you’re not starting a blog because you’re inherently passionate about whatever it is you’re blogging about, it truly is a lost cause. Why? Because building a blog to any semblance of an audience is an astronomical feat. I don’t tell you that to scare you. Only to prepare you for what’s to come.
Last year I focused for brief time on traffic again. Had a few weeks where I had tens of thousands of visitors streaming in. The result – lots of work for me and virtually no money. So I’m back to my original model. I agree with you that this is one of the biggest fallacies on the internet and one people seem to have a hard time letting go of – that the best focus is on building traffic instead of focusing on serving the people who are willing to give back.
I guess what I’m trying to say is that even though conversions is what you should be focusing on, maybe not so much at the beginning? Because it was very hard for me to make my first conversion, and on top of that my conversion didn’t pay me anything until I had a few more conversions, so it was a long process. Now I am getting a small amount of trickling monthly income, but it took me a long time to get to this point. I’m still far from where I want to be, but when I get an increase in traffic I feel encouraged. I’m sure part of it is because of the industry the blog is in, but other industries may be similar.
NOTE: I’ll get into this in the section on Helping Other Bloggers, but be sincere in your help. If you only seek out to get something out of someone else, you won’t form a relationship with that person. I’ve liked Stephanie’s blog and content since I first saw it. She has an amazing story of being broke in New York City, and she’s built this amazing personal finance business in just a couple years. I help Stephanie because I like Stephanie, not because I want or expect to get anything out of the relationship.
Susan Shain is the founder of Travel Junkette and runs her blog-based business while traveling the world. She started out like any other college student, struggling with so-called regular job interviews. Then she found seasonal work, which led to more travel. That’s when she knew she had to build a more regular and reliable income through blogging so she could keep on going as long as she wanted.
There are many ways to keep an email list engaged. Which will work best for you and your readers will depend on your style of communication and their content preferences. We recommend to write your emails in a similar tone as you write your blog posts. Here are a few types of emails you can send on a regular basis to keep your list paying attention:

This is an ambitious method, but it's definitely plausible if you make smart decisions and are willing to work hard enough. Outreach involves getting noticed by influencers and getting your content on their websites. These will be the biggest names in your niche who probably have about a hundred other bloggers looking to get their content on their blogs. You'll need to do a lot to impress them.


Consider “bonus content.” For example, if you run a podcast on your blog, you might consider having the standard episode available for free but a longer version or additional content for a small fee. Dan Savage’s extremely popular “Savage Lovecast” runs on this model, where standard episodes are free and “magnum episodes” (longer, with no ads) are available for a subscription fee.[61]
If you scour the web, you'll find companies like Aweber, Get Response, Mail Chimp, Constant Contact and loads of others when it comes to email marketing. The first thing you need to do is to pick one of those companies and integrate it into your blog. Second, you need to develop a free offer. What will you give away in exchange for that lucrative email address?

For example, the hypothetical “haircare.com” tells readers what the blog is about, but it doesn’t offer any “angle” on what kinds of hair care advice your blog offers. The hypothetical “Frizzfighters.com” is still clearly about hair care, but it gives off a fun vibe through its alliterative name and communicates your strong brand identity (funky, focused on a particular hair issue, hip).
Fortunately for us, being active on social media in the months prior to trying to make money blogging really paid off here. As of right now, we have a social reach of nearly 750,000 people each month. Starting a blog has helped immensely with that. What you can charge is largely dependent on your traffic and what an advertiser can expect to make back for paying you for a sponsored post.
Blogger allows its users to choose from various templates and then customize them. Users may also choose to create their own templates using CSS. The new design template, known as "Dynamic View", was introduced on 31 August 2011[19] with Dynamic Views being introduced on 27 September 2011.[20] It is built with AJAX, HTML5, and CSS3. The time for loading is 40 percent shorter than traditional templates, and allows user to present blog in seven different ways: classic, flipcard, magazine, mosaic, sidebar, snapshot, and timeslide. Readers still have the option to choose preferable views when the blog owner has set a default view.[21] Some of the widgets (e.g., Labels, Profile, Link List, Subscription Links, Followers and Blog Archive etc.) are available for Dynamic Views; other templates are chosen by the blogger.
Getting into the groove of writing content for your blog is fairly easy. Once you’re there, you’re there. But writing for your email list is a big challenge. Some women go on scrapbooking weekends. Some men go off to hunt. When it’s my weekend to take off by myself, I pack up my computer and a few bottles of wine and head to my sister’s house to write auto responder emails.
Constantly keep learning and doing your best to understand more and more about blogging and convey important lessons to your audience and you'll succeed. Some of the most successful blogs in the world are earning millions of dollars per month. Don't expect that to happen right away. But that does show you the potential of what you can accomplish in this industry if you stick to it.
As of late 2016, Blogger is available in these 60 languages[citation needed]: Afrikaans, Amharic, Arabic, Basque, Bengali, Bulgarian, Catalan, Chinese (Hong Kong), Chinese (Simplified), Chinese (Traditional), Croatian, Czech, Danish, Dutch, English (United Kingdom), English (United States), Estonian, Filipino, Finnish, French, Galician, German, Greek, Gujarati, Hebrew, Hindi, Hungarian, Icelandic, Indonesian, Italian, Japanese, Kannada, Korean, Latvian, Lithuanian, Malay, Malayalam, Marathi, Norwegian, Persian, Polish, Portuguese (Brazil), Portuguese (Portugal), Romanian, Russian, Serbian, Slovak, Slovenian, Spanish (Latin America), Spanish (Spain), Swahili, Swedish, Tamil, Telugu, Thai, Turkish, Ukrainian, Urdu, Vietnamese, and Zulu.
At its heart, blogging is about sharing your knowledge with the world. Choosing a topic that you are passionate about makes the process of starting a successful blog so much easier. Writing about more than one topic is totally fine too. As long as you are writing about things that you are genuinely interested in, your passion will shine through and keep your readers interested.
WP Engine is a superb prospect however you’re looking at $29p/m for their most basic package. This is way out of the reach of most of my readers. This article is aimed at people who are just taking their first baby steps into blogging, and aren’t yet at a level of knowledge or income to justify something that costs over $300 per year. In comparison the hosting I recommend costs around $72 for 3 years and includes a free domain name in year one.
You can actually start getting to know your audience before you even launch your blog by becoming active where they hang out online. Try forums tailored to your niche, Facebook groups, Quora, Reddit, Stack Exchange and similar sites. You can also try to form in-person relationships in your niche. Once you start blogging, take the time to ask your email subscribers and commenters what their biggest problems are.

Consider affiliate programs. By finding an affiliate program suitable for your blog, you agree to provide links to a company's products, and in return are paid for each reader who makes a purchase after following your link. You can find specific companies by searching an affiliate directory such as ClickBank, or by searching individual company websites for affiliate programs. Consider these factors before you choose an affiliate program:
Ever since the idea of online auctions came into existence, the online selling market has been on the rise. Many are interested, but don’t know how to get started. There are still all kinds of ways to make money by selling online, whether you’re selling what you already have or buying and selling like a store. Before we get started, here are a few general tips when selling anything online:
Okay? A what? Sorry if I lost you. However, if you're serious about ensuring the blog that you started will make some serious coin over time, you need what's called a value ladder and a sales funnel. If you've never heard of these two concepts, let me explain. First of all, you need a system for email marketing. There are plenty of great plugins and programs to send out emails.
Blogger allows its users to choose from various templates and then customize them. Users may also choose to create their own templates using CSS. The new design template, known as "Dynamic View", was introduced on 31 August 2011[19] with Dynamic Views being introduced on 27 September 2011.[20] It is built with AJAX, HTML5, and CSS3. The time for loading is 40 percent shorter than traditional templates, and allows user to present blog in seven different ways: classic, flipcard, magazine, mosaic, sidebar, snapshot, and timeslide. Readers still have the option to choose preferable views when the blog owner has set a default view.[21] Some of the widgets (e.g., Labels, Profile, Link List, Subscription Links, Followers and Blog Archive etc.) are available for Dynamic Views; other templates are chosen by the blogger.
Whether you have been blogging for years or just a few weeks, Ruth’s bestselling book, How to Blog For Profit (Without Selling Your Soul), offers solid advice and practical action plans for writing amazing content that gets noticed and shared, creating compelling images, growing blog traffic, maximizing revenue, and turning your blog into a profitable business.
On August 23, 1999, Blogger was launched by Pyra Labs. As one of the earliest dedicated blog-publishing tools, it is credited for helping popularize the format. In February 2003, Pyra Labs was acquired by Google under undisclosed terms. The acquisition allowed premium features (for which Pyra had charged) to become free. In October 2004, Pyra Labs' co-founder, Evan Williams, left Google. In 2004, Google purchased Picasa; it integrated Picasa and its photo sharing utility Hello into Blogger, allowing users to post photos to their blogs.[citation needed]

Your content absolutely deserves to be updated on a regular basis. There’s always new information popping up, new data, new techniques, methods, products, or whatever else it is that you write about. Your audience wants to read about what’s new. Google wants to see you write about it too. Literally, the world wants you to keep your content up to date. If you don’t … goodbye your Google rankings.

Paying for clicks and traffic on social media or in the search engines can be a great option to market your blog. A lot of the information about blog marketing covers the organic options. While some of these can turn your blog into a popular destination quickly the more likely scenario is that it will take time for you to build communities to promote your blog content.

What does this mean for you? How can you increase the authenticity on your blog? Be as authentic as you can possibly be. You don't need to write an autobiography on your About us page nor do you need to pour your heart and soul out every time you write a new blog post. You should, however, put enough personality and personal anecdotes into your posts so your audience knows you're all in this together.
Responsiveness is a must: Responsiveness refers to themes that make sure your blog looks as good on a laptop, as it does on someone’s smartphone. Today, more and more people use their phones to read blogs and depending on your audience, that number could be 50% or higher (like mine is). Google also favors mobile-friendly websites and ranks them at the top of their organic search results. If you’re not totally sure whether a theme is mobile friendly or not, copy and paste the URL of the theme’s demo page into Google’s Mobile Friendly Test page. (This test will almost always show some warnings. But major red flags to watch out for are text too small or content wider than screen.)
“As a new blogger, I have been wanting a conversation–-a seasoned blogger to talk to me about the most popular ways to monetize my blog, the pros and cons of each of them, and give me realistic tips and goals to reach my future goal. Ruth did all of this. She has such a fantastic writing style that you feel like you are sitting down with her over a cup of coffee. The material is easy to navigate, covering the importance of good content before anything else, Pinterest, media kits, reviews, ads, and a whole lot more. Ruth is incredibly level-headed in her approach to monetizing her blog and truly believes and promotes that a blog full of good ideas, content and writing must come first. My favorite part is that every chapter ends with a “plan of action” which is great if you are truly looking to improve your blog. I can’t wait to put her tips and ideas into action and watch my blog grow!“ -Maggie @ The Love Nerds
People who start to blog always thing of making money which tends them toward failure. In my opinion bloggers should choose the topic which interests them. They don’t think about making money. It’s about knowledge, try to learn more and don’t think about money stuff. There are many top blog topics to make money online but you can get success only with the topic you like to write on. Try to choose your topic for the blog. Making money is very easy, don’t think about it much.

Hi Yaro, Love your posts as usual. and always look forward to getting your ideas on the way things a traveling. Yours is the first name I think of to pass on to fellow/beginner bloggers. Yes I had to read your blog 3 times and then mulled over it for a couple of days. I know that technology is moving faster that I can learn, but I still love the idea of blogging and creating the Lap top Life Style. And Keeping up with the world of business and its changes. I have been in business since I was 20 years of age and have always supported my/our selves. I do see the internet as the way business is going, but in saying that customers still love the hands on of touch and feel and try on. And of course the big one Customer Service.
Brainstorm keywords for each blog post. Keywords are the important words that relate to the topic of your blog, and specifically the new subtopic you cover each time you post. Choosing relevant keywords that people search for frequently will increase the visibility of your blog, attract more readers, and show them advertisements they are likely to click.

But if you're willing to put in the time and the effort, and you can stay persistent over the years (and yes, I said years), then you can most certainly generate a substantial income online. In fact, your blog is quite possibly one of the best hubs of passive income generation, and if done the right way, it can attract the right clients and customers no matter what industry or niche you might be in.
The next step in starting a blog and eventually earning a healthy income, is to find a good domain name. Domain names are in high demand these days, and there are all sorts of new extensions available. However, I would recommend that you stick with the dot-com domain extension. If you can't find it through a regular search, try GoDaddy Auctions or another domain auctioneer.

My decision to learn how to start a blog and begin making money from it on the side of my day job, is what propelled me into building a six-figure freelance writing business with clients like LinkedIn, Zendesk, Google, Intuit and more. On top of that, starting a blog has helped me generate thousands of dollars in passive income each month and book interviews with some of the world’s top entrepreneurs for my podcast.
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