There is so much about this article that I found useful and engaging Yaro, but the point that I resonated with most was the focus on conversions not traffic. That is the mindset crucial for income, and that income can come more easily and consistently from a smaller group of loyal followers who also refer, than from numerous hits from fringe tire kickers just clicking around the internet for fun.
27. Sponsored/paid posts – Many blogs publish sponsored and paid posts. Sponsored posts are basically just posts about a specific brand, product or service. A company will pay you to publish an article about it. It’s similar with other paid posts as well. Your basically selling the spot for the article on your site. If you decide to take this route, you’ll want to build your traffic before you will get many offers.
After having this realization, I started going out and pitching other similar (non-competitive) startups and online brands that clearly needed more business-related content for their blogs... and over the course of the next year, I continued to slowly double the prices I'd charge per article. I'd add new "extras" as time went on and I built a larger community & brand for myself too—always experimenting with my offer to see what clients would pay more for.

A blogger should always be ready to learn. I m still a learner. I read a lot of other blogs to gain more knowledge. Mostly bloggers share their experiences so that others can learn from them. So do spend some time to read other blogs so that you can increase your knowledge. I’m sure you are one of those who are willing to learn, and that’s why you are here. But even you achieve few goals and get initial success, don’t quit reading. Reading is an essential requirement which will help you to stay updated with the latest information.


The problem with an everything is free model to begin with is you set expectations at that level and attract people who don’t want to buy things. You need to go in with the mindset of what content will get me buyers now, not later, which means you make offers from day one based on very clear positioning from day one (or no one will buy). You still provide value for free of course, but it’s tied in with immediate offers so you can set a standard and begin seeing if you actually have a business that makes money.

I must say, its a great article and enjoyed a lot. There’s so much good information which can be followed and actioned. I was in similar situation before trying to make money online, but couldn’t quite make it. So started slowly and work on the content and SEO. After 4 months I made $2. After this, I was able to make around $50 a month from the same blog. And recently I sold that blog. It happened with me so guys you can make it happen as well. But, please remember if you are looking for big money quick then it is not for you.


It might be the case that an audience understands the basics, but isn’t there still a place for this ‘basic’ information on any blog within a niche? Sure, they can get it elsewhere, but if the content doesn’t take too long to create then why not? There will always be new people entering a niche and if other blog information isn’t maintained then why not provide the latest?
I always encourage my friends to look at WPengine for hosting, its a bit more pricey but is really stable and reliable, plus they include tons of goodies that are usually considered a premium service and they all work without a struggle. Thinks like a CDN, Backups, Offload to S3. All these things can really help the quality and consistency of your site and are definitely something to think about whether you are a beginner or an advanced blogger.

This is very useful information for me as a beginner blogger. I figured to try blogging as a project while working on my MBA program online this year. I haven’t finished publishing my blog site yet. Still checking out some tips and advice prior to publishing. A bit nervous but after reading other new bloggers helps build my confidence. Hopefully I get the nerves to publish by end of January. As you mentioned, I ended up using WordPress.

“As a newer blogger, I have been wanting a conversation – a seasoned blogger to talk to me about the most popular ways to monetize my blog, the pros and cons of each of them, and give me realistic tips and goals to reach my future goal. Ruth did all of this. She has such a fantastic writing style that you feel like you are sitting down with her over a cup of coffee. The material is easy to navigate, covering the importance of good content before anything else, Pinterest, media kits, reviews, ads, and a whole lot more. Ruth is incredibly level-headed in her approach to monetizing her blog and truly believes and promotes that a blog full of good ideas, content and writing must come first. My favorite part is that every chapter ends with a “plan of action” which is great if you are truly looking to improve your blog. I can’t wait to put her tips and ideas into action and watch my blog grow!“
Thanks Zee! It’s definitely an investment- more so in time rather than money, but it’s definitely worth it. Once you get things up and running (super easy with Bluehost), it’s all about building up your following and increasing your reach- both of which have basically unlimited potential (which means theoretically unlimited earnings potential). No better time to start than now!

Lets say, for example, that you refurbish and resell used smartphones out of your home. You could use a blog to attract visitors to your website where you list your current phones for sale. Your blog might cover topics about DIY refurbishing. On one level, it seems counterintuitive because you want people to buy your phones, but it also helps you build a brand and gain recognition. Social media guru Jay Baer explains the concept on Copyblogger:
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