Protip: A quick way to tell if others are making money in a particular topic or niche is to do a Google search. Do ads show up at the top of the search results when you type in main keywords for that topic? If so, people are making money in that niche (otherwise they wouldn’t spend money on advertising) and there’s potential for you too. But do note, the absence of ads doesn’t necessarily mean you couldn’t make money in a particular niche. Dig deeper and you might find sites do make money but don’t choose to advertise on Google.
The funny thing is that all these things can happen. You could make a full-time income from building a blog. We do it, Corbett Barr does it, and so do many others. And you could become Internet famous like Leo Babauta or Chris Brogan. But if these are the sole reasons why you start blogging, you’ll be miserable, because it will seem like a job, and if it feels like a job you won’t be passionate about it, and so you’ll either (a) hate it, (b) fall flat on your face, or (c) hate it and fall flat on your face.
Hi Anna! I love that you already know blogging is your calling! You’re totally right that there are many possible directions to go, but you won’t truly know which is the one that will make you most successful until you get out there and try a few things. Also, with practice, you’ll be much more likely to see posts take off. I don’t think you need to be afraid to start, though. As long as you start your blog off the way I’ve outlined in the post, you’re going to have such a great start. This is everything I wish I would have known in my first years of blogging that would have helped me become successful so much faster. You can do it! And I hope you’ll stop by and give me an update about how you’re doing as you do get started :)
Responsiveness is a must: Responsiveness refers to themes that make sure your blog looks as good on a laptop, as it does on someone’s smartphone. Today, more and more people use their phones to read blogs and depending on your audience, that number could be 50% or higher (like mine is). Google also favors mobile-friendly websites and ranks them at the top of their organic search results. If you’re not totally sure whether a theme is mobile friendly or not, copy and paste the URL of the theme’s demo page into Google’s Mobile Friendly Test page. (This test will almost always show some warnings. But major red flags to watch out for are text too small or content wider than screen.)
When I set up my hosting account, there were so many steps involved. I had to decide between a Linux or Windows account, then there was the whole separate c-panel, and FTP, that I was totally lost. Save yourself a headache and use Bluehost. They have made the process so simple, anyone can do it, no tech experience needed. Besides being simple Bluehost offers 24-7 support via phone, email, and chat — which you’ll want should you ever encounter a problem. They’re also affordable ($2.95 to $5.45 a month, plus a free domain), which is a huge plus if you’re launching your blog on a shoestring budget.
Of course, if you’re launching a blog for personal reasons and have no goals beyond the satisfaction of writing, these don’t impact you. However, if you’re trying to make money from blogging, it is very important to set realistic expectations of the work involved. Blogging for money is a form of business, which involves a few costs. Thankfully, blogging is relatively cheap compared to most other startups.
Ramsay, Over the years, your advice has helped me go from a blogging noob (even though I’d been blogging for years before I found you) to being able to launch a site that does what I want it to do and gets picked up in google searches within 24 hours – Wow! Thank you so much for all the knowledge you share. I just gave this post a tweet because I feel it is important to give back a little whenever I can… Happy Unicorn Day (9 April)! Lisa x
I made my first cents (yes, you will start with cents. It will be thrilling) 4 months after I started this blog. (That includes one month were I did almost nothing.) I believe, if you do it right, you may start to see a profit as soon as 4-5 months in. It will not be much. But it will grow. You will probably not make a full time income for a while. This is not a get rich quick thing.
About Blog The NEO Law Group believes that healthy nonprofits are more effective at creating positive change. We help create and maintain legally compliant nonprofits that have strong foundations on which to build great programs. And we provide practical and affordable counsel, giving leaders reassurance and confidence to best further their valuable missions.
AdSense is a contextual advertising network that places partner (business) ads on your website. It’s easy to set up—all you have to do is copy and paste some code given to you from Google in the places you'd like the ads to appear on your website. Google will then show ads from advertisers that are a match to the content on your website so that ideally your website visitors see relevant ads.
Talk to people about what you’re doing: It might seem too simple, but tell the people around you what you’re doing. Get excited about your blog and share the things you’re working on. As Gaby Dalkin of What’s Gaby Cooking told me: “Maybe it’s just your friends reading you to start, but you should be responding to every comment and going out and commenting on other blogs. This is essentially your industry and these are your coworkers.”
Personally, if you have the resources I would go for the second option. Not only does this tell readers who you are and if they’re in the right place. But it also gives you a chance to show social proof (that other people have recognized you as a thought leader). Of course, you might not have this right away, so it’s perfectly fine to just go with the first option.
Thanks, I’m 59 years old and at a point in my life that I believe I’m starting to understand the meaning of life. Though this understanding is still in its infancy I think I’m ready to start asking some questions. Is it plausible to have a Blog that explores is subject matter and do you think it would be interesting to others. I’ve not written anything since high school but on my way home from work I had a Moment of clarity and then this idea thank you for your time.
How qualified are you? Good blogs convey a sense of familiarity and ease with the material. Excellent blogs usually have bloggers who are personally qualified to talk about their topics. If you can’t think of at least 25 separate posts off the top of your head about your topic, you may not have enough familiarity with the topic to keep your content going.
If you are planning to create a personal blog where you discuss a variety of topics then I recommend using your name, or some variation of it, since your blog is all about you. For example, I own the blog scottchow.com. You can also add your middle name or middle initial if you find your name is already taken. Or you could use a variation like “Scott Chow Blog” or “Blogging with Scott”.
WordPress also have a variety of plugins that make it easy to put social sharing buttons on your blog posts. Some people like to limit the number of plugins they use on their WordPress blog because it can slow the blog down and it can open your blog up to more attacks, butt a social sharing plugin is one that should have high priority if you do choose to use plugins.
Please, do yourself a favor. Work only with reputable hosting companies from day one when starting a blog. It’s not such a huge expense anyway, you can get something cool for as low as $3-4 a month. Bluehost is good. SiteGround as well. Digital Ocean if you’re server-savvy. Or WP Engine if you want to spend some more. We’ve looked through all these companies in our research piece.
My blog is hosted with Siteground, and I love them because a) they are crazy affordable (You can get a great discount on their shared plans right here – it’s less than 4$/month!) and b) they have AMAZING 24 hour tech support that never makes me feel stupid for being computer confused. This is critical. And perhaps most importantly c) my blog has never been down with them. Ever. (Downtime = lost revenue. Period.)
For many visionary novice bloggers, the world is not enough. The stash of free themes (more than two thousand themes are available on WordPress.org) does not satisfy their particular desire for look and feel. There are two other options you can take a look at, premium and custom themes. But they incur a cost, sometimes a tiny one, at other times a huge amount.
Your money is either in charge of you or you’re in charge of it, there’s no middle ground. Using some type of personal finance software can help alleviate some of that money stress and better allow you to manage your money effectively. Without it, you may just be setting yourself up for constant financial worry. Life is already tough enough and there’s no need to make it more difficult by simply hoping your money issues will all work out in your favor. Hint: they won’t.
Are they spending many minutes on the page? Or, are they arriving and leaving quickly after 30 seconds or so. Keep in mind that your posts should be lengthy, so plan to write at least 1000 words per article or more. On this blog, I focus on a minimum of 2000 words per article. Not to be verbose. But because I know that value and engagement is delivered in length, not in brevity.
What does that really mean? To start, just take a mental snapshot of your priority focus areas for the next 3 months. This works fantabulously well because it’s a small enough time frame where you can feel positive and excited about your action items, rather than stressed and defeated because you start getting ahead of yourself. Been there, done that. At the same time it gives you a bird’s eye view of where you should be putting your focus.
This step should have been obvious by this point in the article. Again, creating content or products based on what you feel would be most successful is risky. It’s next to impossible to replicate what another, more successful blog is doing and expect the same results for yourself. It’s better to know who you’re targeting, what their biggest pain points are and what products you want to use to target those pain points. A content marketing strategy will help you plan more effectively.
A blog itself isn't really a business—it's more of a platform for other income streams. Your content alone won't likely make you money. Instead, you'll have to get advertisers, sell services like consulting or speaking, use affiliate marketing to get a percentage of sales from links people click on your blog, or maybe offer products like ebooks or premium content to actually generate income. ProBlogger has an excellent post about these different ways you can make money.
Okay, so there are a ton of other considerations. For the sake of brevity, I’ll have to skip over all the little nuances that are involved with configuring things properly and optimizing for things like search engine optimization and installing plugins and so on. If you want to learn about SEO, I would recommend checking out my course on Udemy or one of my books or audiobooks on the topic.
One of the biggest concerns for me, when I launched my blog, was what platform to use. I knew I had to purchase a domain name and hosting, but how to bring them together and make them work as one was a mystery to me. Because I was a new to tech world, I knew I wanted something easy, yet something that looked professional. However, the easy solutions that were already put together looked amateurish and unprofessional.
Blogging is hard and what I find to be the hardest for me is constant writers block. Evey time I sit down at the computer to write the mind just goes blank. I wonder if that is just me or happens to others also. Or maybe it means that I am not a good communicator or maybe too much disciplined as I am pushing myself too much instead of letting the creativity come naturally. Just don know 🙁
Now we’re revvin’ up the traffic engine of the blog income formula (first part, step #1). First things first, let me say when it comes to driving web traffic, social media and content are interrelated. Where one goes, the other must follow, which is why step #4 is broken down into two parts. In case you’re wondering which part to tackle first, I say both, friend. You really can’t have one without the other.
Some blogs are focused on getting paid to provide links to news articles, company stores, or other third party websites. The most financially successful of these range from the Drudge, a blog composed almost entirely of conservative-leaning news links, to Smashing Magazine, a site that provides advice and product reviews to help software developers.
Great article. I recently came into blogging. I hadn’t completed what quantity I had learnt from my initial try. currently, with the new diary, I started a few month alone, I’m seeing a rise in traffic on a daily basis that is kind of stunning and really exciting. therefore I even have been reading everywhere the way to legitimize a diary. Your article is superb and in-depth. Many thanks for sharing. I will be able to definitely take on some of your advice. Cheers Jamie!
As you build up your blog, expect to receive multiple sponsored post requests each day. These native ads can be a highly effective way for businesses to reach your audience in a non-threatening way - and they can be a highly effective way for you to make a lot of money. Just make sure the posts are actually interesting and relevant to your audience, and that you fully disclose the sponsored nature of the post.
This is such a helpful post. Thanks, Carly! My one big question is how do you do this (maintain and publish a blog) while being a stay at home mom? I would love to do what you’re doing more than anything. I have a two year old and another one on the way, and I feel like I absolutely have what it takes to be a blogger, but with how busy littles ones can keep you, I have a hard time imagining making it all work. I’m new to your blog. How often do you post? How many hours a day do you typically spend on the blog? (By the way, I noticed that you responded to the comment above mine at 12:20 am, that could be my answer–ha!)