Google pays acute attention to the length of your articles. Short articles are called “thin” content. They generally tend to be 500 words or less. Even sub-1000-word articles are largely a waste of your time. Why? You can’t compete in the beginning with thin content. Unless you have an existing audience, which takes time to build, you need content that packs the value-punch.
Once you've built your free offer, you need to create a value ladder. What will you sell on the next step up? Create your own digital products if you're serious about earning a real income from your blog. Decide on the next sale or dollar amount such as $99 on the next step, $499 on the second, $1,999 on the third, $9,999 on the fourth, and $24,999 on the fifth.
For example, if your hobby is cooking, start with the different categories of recipes you enjoy cooking: Baking, Grilling, Vegetarian, Gluten Free, Beef, Chicken, Crockpot, Budget, Exotic, etc. Then break it down from there: Baking: Cookies, Pies, Cakes, Breads, Quick Breads, Baking Tips, etc. If you’re not coming up with enough categories, sub-categories, and topic ideas, it’s probably not a sustainable topic for you.

More and more, secure websites are becoming a requirement rather than an option. Even if you are not collecting any information on your website, it is still better to add security to your website with a SSL certificate. These encrypt the connection between your blog’s visitors and your website, reducing the chance something will go wrong when viewing the site.

In addition to getting new readers to your blog, you will also want to make sure your current readers are coming back. This is where email marketing plays a big role. By collecting the email addresses of your visitors (with their permission of course), you can then notify them when you post something new on your blog. This keeps people coming back to your blog, which not only gives you more readers over time, it also allows you to build a closer relationship with your readers.

Hi Jamie, the article is very helpful. I have a question though…I searched several niches on Google Trends. they all show between 75 to 100 searches. That makes it difficult for me to choose. I blog about many things within the lifestyle category. Do I really need to pick a niche? My goal is to be a social media influencer. I’m a practising artist though.
Don’t get me wrong I have made many mistakes along the way but once I knew what I was doing it became a lot easier and more enjoyable. Many of my friends have emailed me or called me to find out more about “What Jamie Does”, but it can be a little hard to sink in at first as to how you can actually make a real income from running a successful blog(s). Therefore I have decided to create this guide for my friends, family, email subscribers and anyone else who wants to start doing “What Jamie Does”.
We use BYLT for our theme, a platform created by SPYR. They have a number of beautiful, simple WordPress themes to choose from, and, in fact, you can purchase the same theme we use if you like. Simply go to their site and find the theme that best fits your desired aesthetic. BYLT’s themes are feature-rich plus, once you buy your theme, you will have the same team supporting your work that we trust to support ours.
I will be rocking my blogging in 2018! Back in the Fall of 2017 I rolled out a modern web site design and a podcast. I’ve also just done an evaluation of what worked last year and the areas where I fell short. I also found it helpful to examine those latter areas to understand why. With those in mind, I know where I need to focus my energy. I’ve even got two new products in the works (both in the editing phase). 2018, here I come!
Outstanding Customer Service. Bluehost’s customer service is 100% US-based. With hold times that average less than 30 seconds and 100% in-house, on-site staff in their Texas offices, you can rest assured that the person helping with your site knows how to help. In other words, if you have any questions, they will help you through the entire set-up process.
Hi Jamie, the article is very helpful. I have a question though…I searched several niches on Google Trends. they all show between 75 to 100 searches. That makes it difficult for me to choose. I blog about many things within the lifestyle category. Do I really need to pick a niche? My goal is to be a social media influencer. I’m a practising artist though.
So let me start out by answering your first question: where does the income come from? I go into this in greater detail in my How to Make Money from a Blog post, but it sounds like you’ve got the idea. My main source of income is through ads, but I also earn money through my books and courses, affiliate commissions, my Etsy store, and occasionally sponsored posts.

Hi. Thank you for your informative post. I’m still looking for the best (least expensive or free) value to use my own domain (not with wordpress.com or the like in the domain name). If you’ve included this information somewhere, I have missed it. I also didn’t see it on the comparison chart? I’m sure it’s probably there, but maybe worded differently…?
In order to build a platform, you have to be consistent in your value delivery. You can’t go cold for weeks and months on end. You need to stay in front of your audience. They’ll be actively checking back for updates from you, so don’t let them down. Get out there and over time, you’ll see an exponential rise. Just don’t expect it to happen right away.
The problem with an everything is free model to begin with is you set expectations at that level and attract people who don’t want to buy things. You need to go in with the mindset of what content will get me buyers now, not later, which means you make offers from day one based on very clear positioning from day one (or no one will buy). You still provide value for free of course, but it’s tied in with immediate offers so you can set a standard and begin seeing if you actually have a business that makes money.
Domain Privacy Protection: We can’t put it better than Bluehost does: “The whois information for any domain name is available to anyone on the internet. Your whois information can be harvested by marketing companies, which will give you unwanted solicitations. When you add Bluehost Domain Privacy to your registration, the only information listed in the whois will be Bluehost.” Basically, it’s an issue of privacy. Decide whether you want it accordingly!
Hi Betsy, thanks for stopping by the blog. Yes, you can start a blog for free, but as I mentioned in the post, you’ll have a much better chance of success if you do go with a paid host. However, the investment is minimal. I have been earning a significant income through blogging that has allowed me to stay at home with my kids since about 2014, so I can say yes, it really does work. I hope you’re able to find the at home job you need!

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Premium content can mean any type of content you charge for - an ebook, whitepaper, downloadable guide, etc. But what I'm referring to here is pay-gated content. Basically you just put some awesome content up behind a paywall, which means visitors pay to access it. You can get your own paywall set up in 10 minutes or less using a plugin like MemberPress or Paid Memberships Pro.
Hi Carol, Sorry to hear about your troubles. Did you upload WordPress to Bluehost? If so, what you need to do now is upload a theme. There are free ones that you can use, or you can purchase one from StudioPress (this is what my blog is designed with now), Elegant Themes, or Thesis. I’ve heard the Divi Theme from Elegant Themes is super easy to modify. Don’t give up you can do this — with anything new, there is a learning curve.
The official support channel is the Blogger Product Forum.[38] This online discussion forum, delivered using Google Groups, serves Blogger users of varying experience, and receives some monitoring from Google staff. "Top contributors" are community-members nominated by the Google staff who enjoy additional privileges including managing discussions and direct access to Google staff. There is likely to be a top contributor or other knowledgeable person reading the forum almost all the time.

Jeff, first article of yours I’ve read. Excellent stuff! I’m following Michelle as well and am floored at the potential. I’m starting right now to implement all your suggestions. I’ve not yet set up my website email, but hey, one bite at a time, right? I’m looking forward to making a contribution to the interwebs. At this moment, by site is a blank slate, but I have several posts written in Google Docs of which to choose from. Cheers!
PS: my answer to this question is always… “the better question is… how can my blog help me build a profitable business?” Most of the profits from blogging are not made on your blog, but that’s okay. I don’t believe blogging about making money per se, but about branding yourself and positioning yourself within your niche market as an authority and leader. Once that is established, there are so many ways to move people into your money making enterprises. Email marketing, as you pointed out, is one of the best ways to do this. Sending people to your membership sites, services, info products and coaching programs are all great things to route people into as well.
Once you have your niche picked out, then start researching what else is out there. Do a Google search, Instagram search, and Pinterest search — this will give you a wealth of information. Once you find your competitors, figure out how you can put your unique spin on the topic. I like to include personal stories in my content because I know that no-one else will have exact experiences.
Protip: If you look at my contact page, you’ll notice I don’t put my email address in standard form with the @ and . signs. Instead I write it out like this: AmyLynnAndrews at gmail dot com. I do this to cut down on spam. The idea is to throw off any bots crawling the web hunting for the standard email format, harvesting it and blasting me with unwanted emails. Honestly, I’m not sure how well it works. It might just be a holdover from my younger blogging days. I should research this again. 🙂

If you’re 100% brand new to blogging, note that this book will not explain blogging basics in detail (i.e. there are no chapters on how to get started–that’s not what the book was created for). That said, it is a book I would recommend to brand new bloggers nonetheless as it will help set you up for success. And besides, you can always Google “what is a blog” later 😉
Just wanted to check up and say hey. I’m following your lead of side hustle millionaire entrepreneurship. Building a million dollar online business is tough. People have to want to do this because there’s no guarantees. It’s certainly worth the risk because speaking from past experience in corporate America, I was miserable waking up everyday and going to work for someone else that got rich off of my work without me getting benefits. This is why I’m in the side hustle millionaire mindset like you. Thanks for keeping me inspired.
“I came across an article from Chris Guillebeau said it’s really easy to write a traditionally published book, a self-published book, or a couple self-published guides, you know…100 blog posts, 50 guest posts, and then it goes on, a few long form pieces for some magazines, blah, blah, blah, in a single year. It said it’s pretty easy if you just write a thousand words a day.
28. Subscription – If you think of something valuable (newsletter, online magazine, etc.) that you can consistently offer on a certain basis (weekly, monthly, etc.), you may want to offer a subscription service. This could be a fee charged each time your product is sent out or on a monthly basis. Either way, this has to be something that your customers can only get by subscribing to your website.
I believe you need a combination of a customer nurturing process where you focus on your existing best customers at the same time as you use content and community to spread the word. However in my opinion I think bloggers get the ratio too skewed in the wrong direction, they spend too much time trying to reach new people when there are much bigger gains to be made refining what works already with your nice small tribe of buyers.

Most hosting providers will provide you with a WordPress plugin and make it relatively easy to install WordPress on your hosting account. But it's your duty to locate the right provider and get the right hosting account. In the beginning, you won't need a high capacity account. But as you grow, you'll need to ensure you have the right amount of space and bandwidth to support your traffic. Those are good problems to have, but you won't have them in the beginning.
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Finally, in order to build a blog that actually makes money, you need to get social. You need to collaborate with others. Communicate with leaders in your niche. Reach out and share other bloggers’ content. Acknowledge their work and give them positive feedback. Don’t be pushy about it and don’t look for anything in return. It doesn’t quite work that way.

wow!! i am really overwhelmed with this article, i just got an affiliate ad and decided to check it, and i browsed through and found out that i can add my code to my website blog, of which i had none, so i googled on how to set up a blog to do the business and also make money to support myself and family and i got this web. it blew my mind and as i am starting i am sure to use the ideas u have given and explore. and i pray to be successful in it in Jesus Name. Special Thanks to Jessica Knapp and God Bless YOU.
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