Thanks so much for this article and all of the links! I’ve been thinking about blogging for the past year. This year I started my Instagram page and just this week joined Twitter and Facebook as a means of (hopefully) expanding once the blog is underway. My first dilemma however, is the name! For the past four months, I have been @travelsandtantrums on IG (and the other platforms) however, I am thinking of changing that name as it began as a way of documenting our big family trip this year – I hadn’t counted on growth (as you talk about in your articles). Also, as our kids grow up, I hope that the ‘tantrums’ will subside – so, I don’t know whether to stick with what I have or to change to a more ‘family/reality’ name. It is catchy but is it relevant if we are not ‘travelling’ all the time? Hmmmmm. I’d love to know what you think!
Really excellent article. One suggestion or caution with Godaddy though…Godaddy has a product called WordPress Hosting. I signed up for it, and all was fine until I installed a plugin which had a special requirement that needed to be set up by the webhost. (something in the server side settings). I called Godaddy and they advised they can’t make those changes. Only on their individual hosting plans would that have been possible. This is a rare event, but worth keeping in mind. When you go for your own hosting you have more flexibility.
Although I do think conversions are the most important thing I can recall when I first started out one of my sites and I was starting to get regular daily traffic of around 10 uniques, and then I had one day that spiked to 200. That was a very encouraging day. Just seeing that traffic spike gave me confidence and a drive to work harder towards my next goal. I had not made any conversions yet, no money. However, seeing that my hard work was doing something was very encouraging.
Constantly keep learning and doing your best to understand more and more about blogging and convey important lessons to your audience and you'll succeed. Some of the most successful blogs in the world are earning millions of dollars per month. Don't expect that to happen right away. But that does show you the potential of what you can accomplish in this industry if you stick to it.
“How to Blog for Profit is hands down the best blogging book I’ve ever read. I cannot recommend it highly enough and will be telling every new and seasoned blogger I know to get a copy! This book is comprehensive, but not overwhelming, and packed with amazing information. And I don’t say that lightly. You see, by implementing the Pinterest strategies that Ruth suggests in her book, I have increased my site traffic by over 500,000 unique visitors per month. For real. Ruth is brilliant! What more can I say?!” -Crystal Paine @ Money Saving Mom
In order to build a platform, you have to be consistent in your value delivery. You can’t go cold for weeks and months on end. You need to stay in front of your audience. They’ll be actively checking back for updates from you, so don’t let them down. Get out there and over time, you’ll see an exponential rise. Just don’t expect it to happen right away.

29. Videos – This could be an entire section on it’s own. Many people have made money by creating YouTube videos. Evan of EvanTube is a kid and he has made millions by creating reviews of products that other kids his age would use. It’s not easy to get views into the millions, but once you do, you’ll start seeing some cash come in. Many bloggers have completely turned to videos to get their point across by starting a video blog.
Understand the difference between total revenue and net income. Most income reports tout total revenue. Net income or profit (what really matters) is often buried in the post. I came across an income report recently with a super impressive number in the title (and Pinterest image). It was total revenue. Not until I read the whole post did I learn this blogger spent well over half their total revenue on Facebook Ads alone. On top of that, they had an extensive list of expenses. By the end of the post I realized I had netted more than they did the previous month.
If you're unsure whether or not you've written a strong headline, take it for a test drive by using the free headline analyzer tool from CoSchedule. It's super cool—you just paste in the headline you're thinking about using, and it gives you a score on a scale of 0 to 100 (with 100 being a truly perfect headline), based on their analysis of millions of headlines.
I would like to work from home and am looking into blogging. I literally have no idea what I’d write about (I’m interested in several different things that are not related to one another) and am assuming I’d need sponsorship to actually make money. Since I know what assuming gets me, I am doing my homework before I do anything else. Thanks for all the info and any other advice is appreciated.
Pick a topic that you are passionate about. Even if you don't have a passion, writing about your daily life can make for a good read, depending how you word it. If you are going to blog about what you did today, make it interesting. People are looking for a funny story or your opinion on a debatable subject. They may not be as willing to read how you changed a lightbulb today. Using photos can help enhance the reading experience and engage readers more.
Oh, and side note—once you've started generating a decent amount of traffic to your blog, it'll be a smart long-term decision to move up your hosting plan to a managed WordPress hosting provider like Kinsta that have even more features (which is what I use now that I'm in the hundreds of thousands of monthly readers), especially when you're in need of speeding up your WordPress blog.
About Blog The NEO Law Group believes that healthy nonprofits are more effective at creating positive change. We help create and maintain legally compliant nonprofits that have strong foundations on which to build great programs. And we provide practical and affordable counsel, giving leaders reassurance and confidence to best further their valuable missions.
We’re going to go through seven specific steps you can take to find your own path to success, but first, let’s take a look at a common path most successful blogs have taken. It starts with a problem to solve and a product or affiliate product to sell. Ideally, this product is designed to solve that problem. Next, these sites use their blogs to provide free, valuable, high-quality content and use things like SEO, social media, guest posts and even paid ads to drive traffic to their websites.
Anyone who's serious about building a blog and making money, needs to leverage Google's webmaster tools to see what keywords they're ranking for and any messages that would impact their ability to rank. This will also allow you to submit an XML sitemap and track keyword impressions along with click-through rates. This is one of the most useful tools for growing your site or blog through constant analysis of your efforts.
Choosing an extension is also important. The extension is the “.com,” “.net,” or “.org” after a website. There are now dozens of extensions, but those three are the most familiar to English-speaking audiences and will drive the most traffic to your website. Unless you’re a non-profit or a similar type of blog, don’t go for “.org” -- a “.com” is the top choice, followed by “.net.”
For example, if you plan to start a blog about making money online, passive income and things of that nature, which is extremely competitive, then it’s going to take you considerably more time to start generating money from your activities. You can’t simply expect to prop up a blog, make a few posts and become a millionaire overnight. It doesn’t work that way.
SEO – SEO stands for search engine optimization. Basically, you want search engines, like Google, to index and rank your content high in their algorithm, so that when people do an internet search — your content is easily found (preferably on page one). So when you research and write your content you'll want to consider your niche, keywords, questions, and phrases that individuals are searching for and intertwine these into your blog posts. This is an oversimplified definition, but it gives you the gist of what SEO can do your blog. This article talks more about SEO so you can start learning the ropes.
I have a lot of great ideas, but most of them are just thoughts and theories, and it seems that no one would want to read about, even pay for, ideas in which I am not a complete expert on. My greatest talent, perhaps, is being a prolific writer. Otherwise, I’m more of a Cliff Craven I know a lot about some things, and some about a lot of things. How does THIS make MONEY??
My main concerns why I’m asking this is that I think 12 published blog posts might not be enough content for the person that lands on my page to stay on my page for too long, therefore it might be more beneficial to guest post a few months from now. Also, I’m thinking maybe it is better to invest that time in things like learning affiliate marketing rather than trying to get somebody to collaborate.
Selecting a good keyword can be helpful. Search engines function through SEO (search engine optimization), which ranks search results based on how many keywords they have related to the person’s search query. However, you don’t want to get so wrapped up in SEO that your readers feel your blog is generic. Developing strong brand identity is the best thing you can do to draw readers to your blog.
I love helping people and went through my own weight loss journey and when face to face with people I do very well and pretty quick I get more and more people but its a face to face thing where Im teaching a crossfit or boot-camp style outdoor exercise routine and follow it up with some dietary knowledge and its a great combo but….I started a blog a while back and wrote some of my best secrets in some well written blog articles and also started a youtube channel. I stayed at it for a few months and got maybe 5 followers on the blog and a few dozen views on my youytube videos. I dont understand because some of the most ridiculous youtube weight loss videos brag about losing 10 pounds in 10 days and some bikini clad babe give the most bland answer like “Dont forget to drink lots of water” [that was day 1]…and has millions of views!
Make money from home. Blogging can be quite lucrative if done correctly. The top bloggers in the world obviously earn quite a bit, but even a part-time blogger can expect to make a nice profit if things are done correctly. The best part about it is that blogging is a form of passive income, since you can spend just a few hours a week writing a blog post and then continue to make money from it long after the blog post is written. I go into much more detail on how to blog for money later in this guide.
Thank you for sharing such a great post! I am new to blogging and I keep on searching for website like this. One of the hardship I encountered is content for my blog I am not very good at writing so I am planning to hire someone who could provide a very good content. Do you have any recommendation where to hire for someone who could write an article for me?
Also, not all plugins work together that well. Sometimes you’ll stumble upon things interfering with each other, thus making your site crash (worst case scenario) or your performance drop significantly (best case). And don’t even get me started on having multiple plugins trying to do the exact same thing (installing W3 Total Cache on top of WP Super Cache, for instance).
My intention is to begin immediately with my new blog. I want to focus around the service industry more specifically about addiction. It is a huge epidemic in this country and I do not feel that there is enough information out there, real to life information for people to read. As a product of my own demons and at this stage in my life I feel that I have much to offer in this regard. I would just like a little feedback from you about the idea, and perhaps how you would go about laying something like that out online.

Congratulations, you’ve completed reading the “How to Start a Blog” guide! By now you should have your own domain name, hosting space and your blog set up. Next, you will need to get familiar with the WordPress dashboard, learn how to make desired changes, learn blogging basics such as content creation and promotion in order to become a successful blogger. Check out our Resources and Blog sections to learn how to run your blog.
We use BYLT for our theme, a platform created by SPYR. They have a number of beautiful, simple WordPress themes to choose from, and, in fact, you can purchase the same theme we use if you like. Simply go to their site and find the theme that best fits your desired aesthetic. BYLT’s themes are feature-rich plus, once you buy your theme, you will have the same team supporting your work that we trust to support ours.
I love your stuff. I so agree about multiple formats – I have a little system down for writing my post, recording the video and editing and then exporting for youtube and the audio version for podcast. The pin said article to pinterest, etc. I am very niched down and I’d like to think there isn’t really anyone else on the web providing the quality of information to my particular audience as me. I am passionate about what I do – I used to hear people say you need to have a passion for what u do, but I didn’t really think much of it until now when I think how hard I’ve worked the past couple years and realizing that there’s no way I would have been able to do so on such a level if I wasn’t truly passionate about it.
The problem is that in order to build your audience and increase the size of your platform, you need visibility. But in order to be visible, you need great content. However, if people can’t discover your great content, how are you supposed to build your audience? If you know anything about SEO, then you know that it’s the proverbial Catch-22 at the outset.

A blog is a website. Until the internet changes so much that we do not use websites as a publishing platform, a blog will remain a viable option. That is of course until a better publishing platform replaces it, which will happen eventually (some might say it already has in the case of mobile apps, although I don’t see apps as a direct competitor to blogging).
Wow really great list of tips, even for non beginners! I agree Ahrefs is probably the best SEO tool for bloggers, but honestly Google Webmaster Tools is the first place to start to monitor your search traffic. Ahref is really expensive, and for new comers, probably overkill. I recently started a new blog, and am more than happy with the data provided by Webmaster Tools.

“Have you ever started a book that you just couldn’t put down? Ruth Soukup’s How to Blog for Profit is not only unforgettable, but undeniably one of the most practical and comprehensive books on blogging that is on the market! Ruth writes with contagious passion stemming from her years of wisdom in the blogging world, yet doesn’t leave young “small bloggers” like me in the dust. This book gives practical, doable steps to pursue your blogging dreams that might seem out of reach (right now), but that Ruth encourages can be made possible with dedication and hard work. The world of blogging is vast, but with concrete advice and “plan of action” steps at the end of each chapter, Ruth makes blogging (and earning an income to support your family through your blog) purposeful and possible.
That means that every goal, task and item in your blog action plan should be around these 4 areas in order to make money with your blog. Ideally, you will address each bucket every month, meaning that you set specific goals that you plan to achieve for each focus area, each month (blog, traffic, subscribers, product). This way you’ll be covering all bases and moving them all forward.
Great post, blogging is hard and consistency is required. We run a Nature and travel blog and I think the most important thing we tell people is to start blogging with a purpose, Do not just start and end up soon. Niche is key and many miss out on that because they want to cover and do it all. Do not just start a blog because you think you will get rich quick and be able to travel the world. It takes a lot of work and lots of time.
Having something to sell will give you something to plan your content marketing and email marketing strategies around. Let’s say you want to sell a full recipe book for the keto diet. So, you publish a post on your “Top 5 Hacks for the Keto Diet” and offer a seven-day keto breakfast plan as a lead magnet to attract subscribers to your email list. You send the breakfast recipes to your leads over a period of seven days and advertise your book at the end of it.

Sounds like a lot of work, I know, sorry about that, but there’s just no other way to do content publishing in the web landscape of today when starting a blog. There’s just too much great content out there already. Too much content that’s already quite optimized. In an environment like that, you can’t just rely on your main keyword for the entire site and then keep creating your content around “whatever” loosely connected topic.

Amazon is the giant in the industry, but it’s also a good idea to reach out to small companies and even individuals who make products or services that are related to your blog. For example, if you have a popular cooking blog, you might contact small BBQ sauce companies to see if they’d be interested in setting up an affiliate marketing program with you. You earn a portion of the sale through your blog, and they get free marketing.[46]
What does this mean for you? How can you increase the authenticity on your blog? Be as authentic as you can possibly be. You don't need to write an autobiography on your About us page nor do you need to pour your heart and soul out every time you write a new blog post. You should, however, put enough personality and personal anecdotes into your posts so your audience knows you're all in this together.
As you can see there is no shortage of methods with regards to making money on your blog. While it might be tempting to try and make money right away, I would advise you to focus on getting a nice foundation built up. Offering services from day 1 can work out for you and bring in some clients, but as your blog grows you’ll find that your time is better spent making products.

Personally, if you have the resources I would go for the second option. Not only does this tell readers who you are and if they’re in the right place. But it also gives you a chance to show social proof (that other people have recognized you as a thought leader). Of course, you might not have this right away, so it’s perfectly fine to just go with the first option.
Hi Carol, Sorry to hear about your troubles. Did you upload WordPress to Bluehost? If so, what you need to do now is upload a theme. There are free ones that you can use, or you can purchase one from StudioPress (this is what my blog is designed with now), Elegant Themes, or Thesis. I’ve heard the Divi Theme from Elegant Themes is super easy to modify. Don’t give up you can do this — with anything new, there is a learning curve.

I can’t offer people a whole world of knowledge yet but what I can say is that if you have been spinning your wheels and not getting anywhere, press pause on your operations for a bit (not more than a week or two at most, doing nothing will also get you nowhere) and re-educate yourself with articles like this and re-work your tactics where necessary.

Content marketing can be done with articles on sites like Medium.com or Scribd.com, it can be done by answering questions on Reddit or Quora, and it can be done with videos on YouTube or Vimeo, along with a variety of other means. The point is that all of the content has to be useful, period. Don't try to do the least amount of work for the greatest return. You need to do the exact opposite if you want to succeed.
Focus your efforts on these keywords for now. Choose a big one that will take longer to reach, as well as three to four additional terms you're going to try to rank for. These should all be similar! Then, you're going to include these keywords in each blog post you make in various combinations. Always focus your posts on one term, and include the others only if they make sense. As you focus on these similar keywords the search engines will start to rank you more highly because your blog is tightly focused and relevant to what you're targeting.
If you just want to earn an income from writing, I would go the freelance route, like what Gina teaches. I can definitely see how it can seem too good to be true, but you have to look at these fields, either blogging or freelance, as a job/business. It’s definitely not a get rich quick thing. Those who become successful work hard, just as anyone in a more conventional job does. What I love about Gina is she is an incredibly hard worker. If you look at her story, she started out in freelance while working full time, so she was getting up at 4:30 in the morning and working weekends so she could grow her income. She was so determined. Her first month she made $805. Amazing!

Create and customize your blog. If you are using a free service, there should be a tutorial to guide you through the initial steps of setting up your blog, as well as a forum for people to ask questions. If you are hosting your own site, you will need someone with web design experience to customize your blog, or you can use software such as WordPress.org to use the same structures available at free services.

Create an online store if appropriate. If you are an arts and crafts blogger, create a shop through etsy or another service for selling your artwork. If you are a writer or illustrator, search for a website that will sell T-shirts with your slogans or drawings on them. Many blog topics are not easily tied to products. You don't need to sell anything to make money, but if it fits your blog, do it.

I have actually put all my plans and projects on hold for about a week to focus on reading your blog and that of a few others such as Serena Star-Leonards’ ‘Retire Young’ and Darrens’ ProBlogger. Figured the old adage holds true, if you always do what you have always done you will always get what you’ve always got (other than when the effective means of delivery changes anyway =P ) But as blogs and passive income are where I have constantly struggled I figured it was high time I learnt some new stuff as the old stuff clearly wasn’t working out.


Yaro, I’ve been noticing this trend for years now. “Blogging” is a “platform” that builds a “business”. Our internet marketing marketing community can be overly-focused on short term results at the expense of healthy business strategy. Thank you for level-setting us. We can certainly capitalize on trends, but not at the expense of being valueable in the marketplace.
Thanks for this really easy-to-follow guide, it was a great help installing my blog. However, I have the same problem as Ellen above. I set up my domain name successfully and installed WordPress. Got an e-mail saying that the WordPress install was successful (as shown in your guide). But when I want to log in to my admin URL it says that the website is not available! and it’s been like that for the last 2 days. Do you know what to do?

No you don’t pay both; WordPress is a free platform. What you’re looking at on the WordPress website is their hosting service costs. You’ll be able to upload WordPress directly from BlueHost. There are free options but you’re limited in how you can monetize. This post has some information on free options: https://www.theworkathomewoman.com/businesses-start-no-money/
Selecting a good keyword can be helpful. Search engines function through SEO (search engine optimization), which ranks search results based on how many keywords they have related to the person’s search query. However, you don’t want to get so wrapped up in SEO that your readers feel your blog is generic. Developing strong brand identity is the best thing you can do to draw readers to your blog.
We have good news because you are not the first person who tried to start a blog! (Shocker, we know!) In fact, we’ve gone through this process a few times ourselves, with a wide variety of failures and successes. That’s why we’re here to give you a roadmap detailing all the things you’ll need to know in order to start a blog with all the right ingredients to be successful. This is everything we wish we knew back when we first got started.
Narrow down the topics by reflecting on profitability and other goals. In order to make money, you'll need to find a niche that other people haven't filled already, but is still popular enough to attract a significant number of visitors. Also consider other factors, such as money you'd have to spend if your blog focused on reviewing products that you in turn would have to buy.
A blog itself isn't really a business—it's more of a platform for other income streams. Your content alone won't likely make you money. Instead, you'll have to get advertisers, sell services like consulting or speaking, use affiliate marketing to get a percentage of sales from links people click on your blog, or maybe offer products like ebooks or premium content to actually generate income. ProBlogger has an excellent post about these different ways you can make money.
Email subscriptions is one of your most important priorities as a blogger, if not the most important. Highly engaged email lists are at the core of every successful blog. Unfortunately, managing and sending emails on a list involves a lot of spam regulatory laws, which means you’ll need a reputable email marketing service. There are quite a few great services which can handle your email broadcasts, autoresponders, and more.
I would also suggest that if bloggers have the time, they need to think about their social media strategy too as this can help amplify your posts. I’m not talking about just setting up social accounts for the sake of it, but to really think about what platforms your social audience is most likely to be using. And not to start off with them all at once, see how it goes and adapt and refine. Once you’ve got the foundations right then look to open it up to other platforms.

Lastly, don’t be afraid or too shy to integrate your personality into your brand, and yes, your blog is your brand. Consumers want to buy products from brands they trust, and there are few greater ways to form relationships with them than by sharing your own thoughts and personal struggles in your niche, showing more of yourself, and generally being as authentic and transparent as possible.

However, building a platform isn’t just about that. Building a platform involves ensuring that you’re always doing the most amount of work for the least initial return. Sound crazy? Okay, it might be a little bit crazy. But it’s true. You have to go out of your way for your readers. Because, believe me, they pay attention and remember what you do for them.
Blogs are wonderful tools to help people establish themselves as experts in a field or niche. We all have some kind of interest and expertise to share with others. If you’re able to produce great content and/or have a unique point of view on the topic, then be assured that your future audience will recognize it and reward you for it. With a bit of effort, you too can become an authority in your area of interest and teach others how to start blogging.

Be Yourself. Part of being interesting is telling your story. Every person is unique, and your story is an important one. The important part of storytelling, however, is removing the superfluous details that make the story uninteresting. A great storyteller removes 99% of what really happens—the absorptive details—and leaves the interesting 1% for the reader.

Post your article links on social media and blog directories. Get traffic to your site with frequent updates on Twitter, Facebook, and other social media sites. Find blogging communities that match your readership and post links to relevant articles on their comments or forums. This helps in getting traffic to your site as well as raising your search engine rankings.

Before I looked down to see who the creator of the pin was, I knew it was going to be from Pauline Cabrera over at twelveskip.com. Without even realizing it, I had subconsciously begun to recognize her purple-themed pins with the crisp block font.  And I knew that those pins led to really good content, so I clicked on the pin and ended up reading her article.


Each of our team members has their own blogging stories. We’ve created numerous affiliate blogs, started blogging-based businesses, and know what it takes to create the right kind of content. In fact, not only do we have our own stories, but we’ve mentored and shared quite a few others on the blog as well! Here are a few highlights of those whose stories we’ve shared.
The AMP specification is important due to globally slow internet speeds in most countries. While this especially applies to developing countries, most places, including North America, don't offer lightning fast internet speeds on mobile devices. To add to that, many website and blog owners don't understand the mechanics in site speed and how to ensure the framework of a site loads quickly so as not to frustrate visitors.
Me: Maybe, but I wouldn’t worry about that right now. If you go into building your blog knowing that you’re going to launch an ebook on such and such date, or start a membership website right away, you’re going to fail. Work on your blog, build it naturally with the primary purpose of helping people. If you do that, you’ll gain authority and by then you’ll know what you should do next. Keep everything we talked about in mind so you’re ready when that happens.
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