Even still, with around 200,000 monthly unique readers on my blog, I only earn about $1,000/mo from being a member of this ad network. Plenty of other ad networks offer marginally higher CPC (cost per click) and CPM (cost per 1,000 impressions) rates, but aren't as restricted in the types of brands & products that are allowed to advertise on my site—so I've chosen to take less in earnings in order to stick with the types of brands I want to promote on my site.
If you can keep your readers engaged and actively reading your content and digesting it thoroughly, Google will take notice. Engagement, calculated through things like the average time spent reading your content, average session time, exit rate, bounce rate, and so on, is one of the primary components when ranking on Google's competitive Search Engine Results Pages (SERPs).
Take good pictures. Some of the options below don’t require you to actually take the picture and sell the product, but for the ones that do, make sure you take a clear picture that makes your product stand out from the others. If you’re going to be taking a lot of pictures, set up a small “studio-like” area in your home with a backdrop and proper lighting to really make your pictures come across as professional. And of course, you’ll want a good camera too.
“I’m a veteran blogger, headed into my 6th year of writing to a smart and engaged community on a variety of lifestyle topics. I didn’t get to Chapter 2 before I was so compelled by her invaluable advice that I stopped reading and started implementing her smart and savvy tips on my site. Four hours and a much better navigation bar later, I started reading more and found no less than fifty things that I could be doing better to make my site more reader friendly. This is probably the 10th blogging ebook I’ve read, but by the far the best. She is brilliant and generous and you will be amazed at the pearls of wisdom in this little volume. I love her style, which is the perfect blend of the philosophical and the practical and I can’t tell you how many times I’ve referred back to her advice for my own blog. It’s been a month since I employed many of her techniques and my traffic and income are up 25%. I’m so glad she took the time to write this. It’s a gift to the blogging community.“
Search for blogs that cover similar topics. Use a search engine and the search bar on blog hosting sites to find blogs that cover your topic or related topic. Read a few blog posts from the most popular ones, that show up high on the search ranking, have the most comments, or display a readership of 20,000 or more. Get an idea for how much interest and competition there is.
If you just want to earn an income from writing, I would go the freelance route, like what Gina teaches. I can definitely see how it can seem too good to be true, but you have to look at these fields, either blogging or freelance, as a job/business. It’s definitely not a get rich quick thing. Those who become successful work hard, just as anyone in a more conventional job does. What I love about Gina is she is an incredibly hard worker. If you look at her story, she started out in freelance while working full time, so she was getting up at 4:30 in the morning and working weekends so she could grow her income. She was so determined. Her first month she made $805. Amazing!
Yes, that’s right Janelle. Bluehost is the hosting plan. I recommend a paid hosting plan for all bloggers. Your host’s server is where your website lives. WordPress is free, it’s the ‘software’ so to speak that you use to write your posts. Thank you so much for your kind words. I’m glad my site has been helpful to you! Please feel free to post here if you have more questions or email me anytime.
Take some time and create a list of topics you’d like to write about. Then for each topic create subtopics. Example: Cooking – Gourmet Cooking, Gourmet Cooking on a Budget, Gourmet Recipes, Easy Gourmet Recipes, Gourmet Desserts, Gourmet Chocolate Desserts, etc. Next brainstorm specific article ideas for each subtopic. Make sure to write these down on paper — it helps to visually see the process.
Vision. The reason our site design looks good is because we have a great host, we have a great theme, and most important, we had a vision of how we wanted our blog to look. Once we had the vision, we worked hard to make that vision a reality. (Note: neither of us had any design experience before starting a blog.) It’s hard to create a beautiful blog if you don’t know what you want it to look like.
“I’ll admit, I’m a bit of a ‘blogging for profit’ book junkie. I’ve read LOTS of them! However, most of them it’s just the same thing over and over. When I first heard about this book my first thought was ‘should I bother? There’s never anything new anymore’. I was so wrong – Ruth’s writing style is so nicely organized, and easy to read, as if you were sitting there chatting with an old friend. Her book goes into amazing-yet-easy-to-understand details on a ton of methods for making money blogging – but that’s after about half the book giving you advice and steps on actually GETTING to the point where you could make money, by growing your blog and being YOUR type of awesome.
Readers want to be entertained. Do you have a fascinating story? Do you lead a wildly interesting life? Are you outrageously funny? Everyone needs down time and plenty of blogs exist purely to entertain. With all the available entertainment these days, the key is providing something totally unique. As a bonus, you could be entertaining and helpful at the same time. For example, if your quirky family raises llamas, talk about how you raise llamas not just that you raise llamas. Entertaining + helpful = a great combination.
Define Your Ideal Readers. Once you’ve found your niche, you need to know who will be reading your blog. For example, we blog about living a meaningful life with less. Thus, our ideal readers are people who are interested in exploring minimalism so they can clear the path toward more meaningful lives. If you want to write about your newborn baby growing up, that’s wonderful: your ideal readers are probably your friends and family. If you want to write about restoring classic cars, that’s cool, too. Tailor your writing to your readers (whether it’s your family or local community or whoever else will read your blog).
It is an invaluable tool for experienced and novice bloggers alike, explaining not only what it takes to create an authentic, successful, and profitable blog, but how to get there as well. Better yet, it has now been updated with even more valuable information–25% more content–and this expanded 2nd edition is available in both a Kindle and Paperback version!
“The turning point for me came when I realized that of the 3-5x a week I was publishing it was the ones that were about small businesses and freelancing that really took off. I also really enjoyed writing that kind of content. So that was this pivotal moment of understanding if I want things to be shared and I want to be consistent, this is what the blog should be about.”
Hi Yaro, Love your posts as usual. and always look forward to getting your ideas on the way things a traveling. Yours is the first name I think of to pass on to fellow/beginner bloggers. Yes I had to read your blog 3 times and then mulled over it for a couple of days. I know that technology is moving faster that I can learn, but I still love the idea of blogging and creating the Lap top Life Style. And Keeping up with the world of business and its changes. I have been in business since I was 20 years of age and have always supported my/our selves. I do see the internet as the way business is going, but in saying that customers still love the hands on of touch and feel and try on. And of course the big one Customer Service.
And, if you’re interested in starting a blog, you probably have a ton of ideas for posts you want to write. However, I can say from experience that those ideas aren’t always there. Sometimes running a blog is harder than it seems. And it can be incredibly hard when you run out of ideas, especially when you’re writing about topics you’re passionate about.
Do what you can to get relevant links that point to your homepage and your individual posts. A lot of ranking decisions are based on how many backlinks you have coming into your website. You can get these links by writing articles to submit to directories, writing guest blog posts on other high traffic blogs, using social networking sites, using social bookmarking sites, and buying links (be very careful with this tactic).
Selling private ads can come in the form of banners, buttons, or links. You can even make money writing sponsored posts where you write about or give a review of an advertiser’s product or service. Another option is to write an underwritten post or series, which is where you can write about any topic, but the advertiser pays for a “Brought to you by” mention in the content.