If you can build a relationship with 10 early readers and work with them to pinpoint a challenge you're interested in building a physical or digital product for, focus next on repeatedly solving that problem yourself, then develop a plan of action for how you can personally help those 10 people solve that problem in their own unique situations as well. This'll be very manually at first, but that's necessary.
Show proof that you’re part of their community: You can show your readers that you’re part of their community in a number of ways. Do you write for other blogs or sites that are in your niche or actively contribute to popular communities and forums? What about adding a testimonial or social post from someone in the industry who read and liked your blog.
Your SEO strategy should start with the basics. Make sure your website is optimized for speed and mobile devices. You can also install a plugin like Yoast SEO to help you set up a sitemap and get your indexes, keywords, meta titles and meta descriptions in order. You should learn how to perform proper keyword research after that as well as how to use those keywords in your posts. After that, you can learn about more complicated SEO techniques, such as white hat link building and brand building. Of course, creating unique and valuable content will help with this as well.
Protip: Back in the day, when there weren’t so many blogs online, you could almost pick any topic and run with it. Now, not so much. There are definitely niches that are really, really full and therefore difficult to break into. How do you know? If you can easily find several dozen popular blogs on the topic, you might rethink your topic. On the other hand, just because a niche is big doesn’t mean it’s a bad idea to choose it. After all, a large niche means there’s a market for it! In that case, you’ll have to find a really unique angle. Spend time watching the main players. Knowing your way around will help you fine-tune the “thing” that will make you stand out.
Great article Jamie! I’ve only ever used affiliate links on my blog but recently I’ve been getting a lot of text-link offers. A typical email will ask a link to be put into one of my articles (relating to the content or website they want to link back to) and they offer anywhere between $50-$150 per link. Given the nature of your article, I just wanted to check your thoughts on such offers. Are they legitimate or should I have red flags go up as I’d hate to think they increase spam or worse yet affect google ranking or break basic rules of website T&Cs. Again, I’m not familiar in monetizing via such offers and googling about it didn’t give me much info. Thanking you in advance.
The next step in building a blog that will actually make you money somewhere down the road is to purchase a domain name. If you’ve decided what you’ll blog about, then you need to find a domain name that’s going to be harmonious with that. Pick a name that’s short enough to be easily remembered, but also keyword-rich enough to be applicable to your content.
Constantly keep learning and doing your best to understand more and more about blogging and convey important lessons to your audience and you'll succeed. Some of the most successful blogs in the world are earning millions of dollars per month. Don't expect that to happen right away. But that does show you the potential of what you can accomplish in this industry if you stick to it.
This post is exactly what I was looking for as I start the new year. Back in my college years I would write for several different college lifestyle blogs and I vowed when I graduated I would keep it up…fast forward 3 years…still no blog. I’m not big on resolutions, but I really really really am going to make it happen this year. This weekend is dedicated to getting my blog set up and running! Thanks for this post!
I will read it and refer to it again but I'm still a little undecided about it. For one thing, this author has been SO successful that to have her level of success described in detail just feels overwhelming. She has all manner of assistants, a lawyer, a CPA, etc. on her payroll. It didn't make me feel inspired, like "I can do that, too!" It just made me think well, lucky you but right now I'd rather hear about what I as an individual can do. Also I kept waiting for her to talk about how the profit comes into the picture. Not that I wanted to ignore all the stuff you have to do to get to that point, I just wanted to hear about how it works because if you're telling me about all this difficult work I need to do, I want to see some money at the end of it. She did eventually discuss it but it took a while. And in saying all this, I've already had two blogs in the past. So if you are an absolute beginner you may want to start with something else. I also wish I'd bought it in paper (if it's available, I don't remember) instead of on Kindle, so I could highlight, skip around, and refer back to it more easily.
Social Media – To help spread the word about new posts on your blog, you'll want to create social media profiles with some of the various platforms like Facebook, Twitter, Pinterest, Instagram, Google Plus, LinkedIn, and YouTube. Each platform has its own pros and cons and which ones you choose to use will depend on your bandwidth and niche. I suggest starting with two – three and investing time in nurturing and growing them before adding more to the mix.
So now you have 15 reasons why you should start a blog, and we’ve shown you how to start a blog, step-by-step, based on our personal experience. But after giving you those detailed instructions, which could save you hundreds of hours of wasted time, we also want to give you some good reasons why you should not start a blog. (Keep in mind that these reasons are just our opinions, and we do not pretend to offer them up as a collection of empirical blogging maxims.)
Thank you Jessica for the information. I’ve read just about all of your blog posts and they have helped me, someone that loves using tech but not so tech savvy when it comes to building a blog. You made it easy right from the start and as I was thinking of questions they were being answered as I read a little more. Thanks again. (if you go to my web page it’s still in demo mode until I have enough material to begin!)
Thank you Yaro for all the information. Being new to all this, I am trying to get my thinking straight. When you all speak of conversions I take it that you are talking about having something extra to sell than just having them click on adsense ads. Correct? I believe you are talking about converting visitors to loyal paying followers, is this correct? I have only been blogging a couple of months so I have much to learn. Thanks for your patience.
Can you teach an old dog new tricks? I hope so. I have 78 years of knowledge to share on food, music, and other topics. Your instructions are amazing, wonderful, and hopefully easy enough for even an old tech-idiot like me to understand. I’ll sign up for your course, but I want to express my admiration and appreciation for such a fine product as you have created.
AdSense is a contextual advertising network that places partner (business) ads on your website. It’s easy to set up—all you have to do is copy and paste some code given to you from Google in the places you'd like the ads to appear on your website. Google will then show ads from advertisers that are a match to the content on your website so that ideally your website visitors see relevant ads.
Google Blogger supports advertising through Google AdSense, PayPal links, and limited affiliate links. If you use excessive affiliate links, fail to add relevant content when including affiliate links, or get paid to increase someone's search engine ranking, Google will move your blog much lower in the search rankings, greatly decreasing your audience traffic.
wow!! i am really overwhelmed with this article, i just got an affiliate ad and decided to check it, and i browsed through and found out that i can add my code to my website blog, of which i had none, so i googled on how to set up a blog to do the business and also make money to support myself and family and i got this web. it blew my mind and as i am starting i am sure to use the ideas u have given and explore. and i pray to be successful in it in Jesus Name. Special Thanks to Jessica Knapp and God Bless YOU.